
APLYiD
Auckland, Auckland, New Zealand
2024 Revenue
$5.5M(Est.)
Funding
$5M
Team
27
Founded
2018
How APLYiD CEO Russell Smith grew to $5.5M revenue with a 27 person team in 2024.
APLYiD is a software company with an accessible SaaS ID platform that offers digital customer onboarding and biometric solutions.
Last updated
APLYiD Revenue
In 2024, APLYiD's revenue reached $5.5M. The company previously reported $3.7M in 2023. Since its launch in 2018, APLYiD has shown consistent revenue growth.
| Year | Milestone | Source |
|---|---|---|
| 2024 | APLYiD Hit $5.5m revenue in October 2024 | Estimated |
| 2023 | APLYiD Hit $3.7m revenue in December 2023 | Estimated |
| 2021 | APLYiD Hit $3.2m revenue in October 2021 | |
| 2018 | Launched with $0 revenue |
APLYiD Valuation, Funding Rounds
APLYiD has not publicly disclosed its valuation. The company has raised $5M in total funding to date.
APLYiD has raised $5M in total funding across 1 round, most recently a $5M Series A round in 2021.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2021 | Series A | $5M | - | - |
Founders
Claudia Smith
Co-Founder and Chief Revenue & Operating Officer
Claudia Smith is listed as Co-Founder and Chief Revenue & Operating Officer at APLYiD.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for APLYiD yet.
APLYiD Employees & Team Size
APLYiD employs approximately 27 people as of 2026, down from 34 in 2023, including 10 sales reps that carry a quota.
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 27 employees (December 2024) | |
| 2024 | Reached 26 employees (October 2024) | |
| 2023 | Reached 34 employees (December 2023) | |
| 2022 | Reached 35 employees (December 2022) | |
| 2021 | Reached 36 employees (December 2021) | |
| 2021 | Reached 33 employees (October 2021) |
Frequently Asked Questions about APLYiD
What is APLYiD's revenue?
APLYiD generates an estimated $5.5M in annual revenue.
Who founded APLYiD?
APLYiD was founded by Claudia Smith.
Who is the CEO of APLYiD?
The CEO of APLYiD is Russell Smith.
How much funding does APLYiD have?
APLYiD raised $5M across 1 round.
How many employees does APLYiD have?
APLYiD has 27 employees.
Where is APLYiD headquarters?
APLYiD is headquartered in Auckland, Auckland, New Zealand.
Compare APLYiD to the industry
APLYiD operates across multiple industries. Browse revenue, funding, and growth data for APLYiD in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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