Aprimorevenue, acquisition & funding
Digital Asset Management SoftwareChicago, IllinoisFounded 1998
Aprimo was acquired.
Aprimo's AI-powered content operations platform helps your teams spend their time and effort on content and marketing strategies that drive business outcomes and reach customers through the right channels.
Aprimo revenue
Aprimo has not published its revenue. GetLatka estimates it at about $35.2M a year (July 2025).
| As of | Revenue | Source |
|---|---|---|
| Jul 2025 | $35.2MEST | GetLatka estimate |
Who owns Aprimo
Another company owns Aprimo. The date and price of the deal are not on record.
Aprimo funding rounds & investors
Aprimo has raised $56.5M across four rounds since 1999. The latest was a $15M funding round in May 2008.
| Date | Round | Raised |
|---|---|---|
| May 2008 | Funding round | $15M |
| Jun 2002 | Series D | $12M |
| Aug 2000 | Series C | $20M |
| Feb 1999 | Series B | $9.5M |
| Total raised | $56.5M |
Aprimo CEO, founders & employees
Erik Huddleston founded Aprimo in 1998 and led it as CEO. Aprimo had 320 employees (July 2025, LinkedIn).
- Erik HuddlestonFounder & CEO
Aprimo FAQ
What was Aprimo's revenue?
GetLatka estimates Aprimo's revenue at about $35.2M a year (July 2025). The company hasn't published its own figure.
How much funding has Aprimo raised?
Aprimo raised $56.5M across four funding rounds before it was acquired. The last was a $15M funding round in May 2008.
How many employees does Aprimo have?
Aprimo had 320 employees in July 2025, according to LinkedIn.
Who founded Aprimo?
Erik Huddleston founded Aprimo in 1998.
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How this page is sourced
1 from public sources · 1 estimate. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice.
Updated Oct 30, 2026Data disclaimerReport a correctionClaim this profileRun Aprimo? Join the podcast