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How Certain CEO Peter Micciche grew Certain to $4.6M revenue with a 106 person team in 2020.

Certain is the complete enterprise event automation and management software solution for event planners and data-driven marketers

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Certain Revenue

In 2020, Certain's revenue reached $4.6M. Since its launch in 2011, Certain has shown consistent revenue growth.

Certain Revenue GrowthReported revenue / ARR by year$0$1M$2M$3M$4M$5M201120132015201720192020$0$5MSource: GetLatka.com
YearMilestone
2020Certain Hit $4.6m revenue in August 2020
2011Launched with $0 revenue

Certain Valuation, Funding Rounds

Certain's most recent disclosed valuation is $13.8M.

Certain has raised $28.9M in total funding across 2 rounds, most recently a $17.8M Venture Round round in 2014.

Certain Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)$0$8M$15M$23M$30M$38M20112012201320142011 cumulative: $11M • 2011 Venture Round: $11M2014 cumulative: $29M • 2011 Venture Round: $11M • 2014 Venture Round: $18M$29MSource: GetLatka.com
YearRoundAmountValuation% Sold
2014Venture Round$17.8M--
2011Venture Round$11.1M--

Certain Employees & Team Size

Certain employs approximately 106 people as of 2026, down from 120 in 2019.

Certain has 106 total employees in different roles and functions and 16 sales reps that carry a quota.

Certain Team GrowthReported headcount over time030609012015020112013201520172019202000106106Source: GetLatka.com
YearMilestone
2020Reached 106 employees (December 2020)
2020Reached 51 employees (August 2020)
2020Reached 124 employees (June 2020)
2019Reached 120 employees (December 2019)
2018Reached 117 employees (December 2018)

Founder / CEO

Peter Micciche

Peter is CEO of Certain, Inc.an enterprise event automation vendor that delivers data driven marketers measureable results from investments in events. He has more than 25 years of public and private business software company experience including roles in senior executive leadership and as a private and public company board member. His experience includes successful roles as president of Cognos Corp. the leading business intelligence vendor (acquired by IBM); CEO of NativeMinds, Inc. (acquired by Verity/Autonomy now HP); CEO of Kinecta Corp. (acquired by Stellent now Oracle). In addition, Peter served as a director of Centura, Inc. a NASDAQ traded company. Peter brings a wealth of experience from other operational roles. He served as senior vice president sales, Americas for Nuance Communications Inc., a $1B provider of voice recognition solutions, senior vice-president of sales for ChannelPoint Inc., a leading provider of solutions for the financial services and insurance industry and vice president and general manager of ASK/INGRES, a $500M business software company where he was responsible for the North American applications and data base business. Peter earned a Bachelor of Science degree in accounting and finance from Boston College and an MBA degree from Suffolk University in Boston, MA.

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Customers

We do not have customer count information for Certain yet.

Frequently Asked Questions about Certain

What is Certain's revenue?

Certain generates $4.6M in revenue.

Who founded Certain?

Certain was founded by Peter Micciche.

Who is the CEO of Certain?

The CEO of Certain is Peter Micciche.

How much funding does Certain have?

Certain raised $28.9M.

How many employees does Certain have?

Certain has 106 employees.

Where is Certain headquarters?

Certain is headquartered in San Francisco, California, United States.

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Compare Certain to the industry

Certain operates across multiple industries. Browse revenue, funding, and growth data for Certain in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Certain Revenue 2020: $4.6M ARR, $13.8M Valuation