ChannelMix
Valuation
$2.6M
2025 Revenue
$880K
Funding
$0
Team
8
Founded
2007
How ChannelMix CEO Matt Hertig grew ChannelMix to $880K revenue with a 8 person team in 2025.
ChannelMix is the only Marketing Impact Modeling™ platform to deliver revenue-generating media mix predictions in under 24 hours from initial data connection. The user-friendly interface delivers a scatter plot of media mix scenarios with varying levels of efficiency to meet any goal head on, delivering 40% more leads with the same media budget. ChannelMix pays for itself in the first 90 days. By shifting just 1% of your media spend, our Marketing Impact Modeling™ can produce significant efficiencies and insights. This leads to improved marketing performance that more than covers the cost of the platform, while also exceeding your sales targets. While ChannelMix is built for marketers, more technical analysts can assign filters to build custom reports and access specific datasets for off-platform analysis and reporting, using the queryable API or data shares with popular cloud-based databases to automate data ingestion. ChannelMix helps reduce wasted spend by identifying inefficiencies and improving marketing efficiency, protecting budgets with real-time scenarios that display the impact on revenue, sales, and leads. Headquartered in Kansas City, Missouri, ChannelMix is a six-time Inc. 5000 honoree, making it one of America’s fastest-growing private companies.
Last updated
ChannelMix Revenue
In 2025, ChannelMix's revenue reached $880K. Since its launch in 2007, ChannelMix has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2025 | ChannelMix Hit $880k revenue in July 2025 |
| 2007 | Launched with $0 revenue |
ChannelMix Valuation, Funding Rounds
ChannelMix's most recent disclosed valuation is $2.6M.
ChannelMix is a bootstrapped Analytics Platforms startup. Founded in 2007, ChannelMix has grown to $880K in revenue without raising any venture capital or outside funding.
As a self-funded Analytics Platforms SaaS company, ChannelMix has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
ChannelMix Employees & Team Size
ChannelMix employs approximately 8 people as of 2026.
ChannelMix has 8 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 8 employees (July 2025) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for ChannelMix yet.
Frequently Asked Questions about ChannelMix
What is ChannelMix's revenue?
ChannelMix generates $880K in revenue.
Who is the CEO of ChannelMix?
The CEO of ChannelMix is Matt Hertig.
How much funding does ChannelMix have?
ChannelMix raised $0.
How many employees does ChannelMix have?
ChannelMix has 8 employees.
Where is ChannelMix headquarters?
ChannelMix is headquartered in Kansas City, Missouri, United States.
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Compare ChannelMix to the industry
ChannelMix operates across multiple industries. Browse revenue, funding, and growth data for ChannelMix in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .