Kit (Formerly Convertkit) vs Substack Inc: Revenue, Funding & Team Size Compared
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Kit (Formerly Convertkit) generates $43.8M in revenue; Substack Inc generates $45M. Substack Inc and Kit (Formerly Convertkit) are close to the same size by revenue. The table below compares Kit (Formerly Convertkit) and Substack Inc on funding, valuation, customers, team size and headquarters — every figure GetLatka has verified for each company.
| Company |  Kit (Formerly Convertkit)This company |  Substack Inc |
|---|---|---|
| Revenue | $43.8M | $45M |
| Valuation | $459.9M | $1.1B |
| Funding raised | Not disclosed | $117.3M |
| Customers | 49K | 500K |
| Team size | 149 | 2.6K |
| Cash flow | $280K | Not disclosed |
| Founded | 2013 | 2020 |
| HQ | Boise, United States | San Francisco, United States |
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Kit (Formerly Convertkit) at a glance
Kit (Formerly Convertkit) generates $43.8M in revenue with 149 employees, headquartered in Boise, United States.
- Revenue
- $43.8M
- Valuation
- $459.9M
- Customers
- 49K
- Team size
- 149
- Founded
- 2013
Kit, formerly known as ConvertKit, is a bootstrapped email marketing and creator monetization platform founded in 2013 by Nathan Barry and headquartered in Boise, Idaho. The company serves independent creators, bloggers, and online…
Substack Inc at a glance
Substack Inc generates $45M in revenue with 2.6K employees, headquartered in San Francisco, United States.
- Revenue
- $45M
- Valuation
- $1.1B
- Funding
- $117.3M
- Customers
- 500K
- Team size
- 2.6K
- Founded
- 2020
SimpleFuture is a start-up based out of Harvard's innovation lab. Our focus is discovering ways that we can improve the financial futures of people.
Other Kit (Formerly Convertkit) alternatives
Kit (Formerly Convertkit) competes with more than the companies on this page. Browse the full alternative lists to compare revenue, funding and team size across the category.
Kit (Formerly Convertkit) vs Substack Inc: frequently asked questions
Is Kit (Formerly Convertkit) or Substack Inc bigger?
Substack Inc is the bigger company by revenue, at $45M against $43.8M for Kit (Formerly Convertkit).
How much revenue does Kit (Formerly Convertkit) make?
Kit (Formerly Convertkit) generates $43.8M in annual revenue with a team of 149.
How much revenue does Substack Inc make?
Substack Inc generates $45M in annual revenue with a team of 2.6K.
How much funding has Substack Inc raised?
Substack Inc has raised $117.3M in total funding since it was founded in 2020.