DirectScale
Valuation
$13.4M
2021 Revenue
$4.5M
Funding
$0
Team
53
Founded
2010
How DirectScale CEO Rodger Smith grew DirectScale to $4.5M revenue with a 53 person team in 2021.
Provider of SaaS platform to the direct and social selling industry. The company provides the framework to scale from start-up to enterprise such as Marketing System, Office Portal and ERP, eCommerce, CRM, BI, and Commissions.
Last updated
DirectScale Revenue
In 2021, DirectScale's revenue reached $4.5M. Since its launch in 2010, DirectScale has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2021 | DirectScale Hit $4.5m revenue in April 2021 |
| 2010 | Launched with $0 revenue |
DirectScale Valuation, Funding Rounds
DirectScale's most recent disclosed valuation is $13.4M.
DirectScale is a bootstrapped ERP Systems startup. Founded in 2010, DirectScale has grown to $4.5M in revenue without raising any venture capital or outside funding.
As a self-funded ERP Systems SaaS company, DirectScale has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
DirectScale Employees & Team Size
DirectScale employs approximately 53 people as of 2026.
DirectScale has 53 total employees in different roles and functions and 2 sales reps that carry a quota.
| Year | Milestone |
|---|---|
| 2021 | Reached 53 employees (April 2021) |
Founder / CEO
Rodger Smith
Since 2002, Rodger Smith has brought his entrepreneurial mindset and no-nonsense, sincere leadership style to the direct and social selling industry. Rodger successfully completed the merger of his first technology company with a competitor in 2010. He then co-founded the company that would become DirectScale in 2012, and by 2017 completed two successful rounds of funding. Rodger currently serves as CEO where his ultimate goal is to disrupt and heal the industry from the bad software experiences historically available by providing best-of-breed, intuitive solutions on a powerful, modern and extensible platform. As a consultant, he has advised on both the corporate executive and top distributor level at organizations including Kynect/Stream, TruVision, Vasayo, NewULife, ToriBelle, Nerium, Visalus, Beachbody, Tupperware, AVON, MonaVie, and XanGo among others.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for DirectScale yet.
Frequently Asked Questions about DirectScale
What is DirectScale's revenue?
DirectScale generates $4.5M in revenue.
Who founded DirectScale?
DirectScale was founded by Rodger Smith.
Who is the CEO of DirectScale?
The CEO of DirectScale is Rodger Smith.
How much funding does DirectScale have?
DirectScale raised $0.
How many employees does DirectScale have?
DirectScale has 53 employees.
Where is DirectScale headquarters?
DirectScale is headquartered in United States.
People Also Viewed
Resend
Email for developers
Filtered.ai
Filtered uses performance data to maximize the quality of your current and future workforce.
Headway Essex
Headway Essex is a charity that supports people living with acquired brain injury, ensuring they can live a fulfilling life.
Tola
The simple, fast and free tool for businesses to pay and get paid
Graft
Graft is a cloud-native platform that empowers everyone in your organization to wield the most advanced AI techniques to unlock the value of text, images, video, audio, and graphs. No machine learning skills required, no team to hire, and no infrastructure to build or maintain.
Spider AF - Digital Ad Fraud Prevention
Spider AF is an ad fraud detection tool that detects, blocks, and protects web ads from invalid clicks and conversions. With centralized fraud management and advanced automation, advertisers can easily detect fraudulent activity across published ads. Spider AF provides full digital advertising transparency, allowing advertisers to track ad placement, identify fraudulent behaviors, and analyze clean - fraud free data. With Spider AF, advertisers can view in-depth transparent reports that assist advertisers with making the right ad campaign decisions. Spider AF can stop suspicious users and bots in advance, and protect the advertising content and marketing analysis of any business. Advertisers can easily install Spider AF within a matter of minutes. Just add the Spider AF measurement tag to your website and start analyzing activity. Experience optimal ad performance without the fraud with Spider AF. Visit our website for more details and start preventing ad fraud with our one month free trial!
Compare DirectScale to the industry
DirectScale operates across multiple industries. Browse revenue, funding, and growth data for DirectScale in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .