DirectScale
United States
2021 Revenue
$4.5M
Team
53
Founded
2010
DirectScale Revenue (2021)
DirectScale generated $4.5M in revenue in 2021.
Provider of SaaS platform to the direct and social selling industry. The company provides the framework to scale from start-up to enterprise such as Marketing System, Office Portal and ERP, eCommerce, CRM, BI, and Commissions.
Last updated
DirectScale Revenue
In 2021, DirectScale's revenue reached $4.5M.
| Year | Milestone | Source |
|---|---|---|
| 2021 | DirectScale Hit $4.5m revenue in April 2021 | Not recorded |
| 2010 | Launched with $0 revenue |
Founder / CEO
Rodger Smith
CEO
Since 2002, Rodger Smith has brought his entrepreneurial mindset and no-nonsense, sincere leadership style to the direct and social selling industry. Rodger successfully completed the merger of his first technology company with a competitor in 2010. He then co-founded the company that would become DirectScale in 2012, and by 2017 completed two successful rounds of funding. Rodger currently serves as CEO where his ultimate goal is to disrupt and heal the industry from the bad software experiences historically available by providing best-of-breed, intuitive solutions on a powerful, modern and extensible platform. As a consultant, he has advised on both the corporate executive and top distributor level at organizations including Kynect/Stream, TruVision, Vasayo, NewULife, ToriBelle, Nerium, Visalus, Beachbody, Tupperware, AVON, MonaVie, and XanGo among others.
DirectScale Employees & Team Size
DirectScale employs approximately 53 people as of 2026, including 2 sales reps that carry a quota.
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 53 employees (April 2021) | Not recorded |
Frequently Asked Questions about DirectScale
Who owns DirectScale?
DirectScale is owned by DirecTech Labs, which acquired it.
What is DirectScale's revenue?
As of 2021, DirectScale generated $4.5M in revenue.
Who founded DirectScale?
DirectScale was founded by Rodger Smith.
When was DirectScale founded?
DirectScale was founded in 2010.
How many employees does DirectScale have?
As of 2021, DirectScale had 53 employees.
Where is DirectScale headquartered?
DirectScale is headquartered in United States.
Compare DirectScale to the industry
DirectScale operates across multiple industries. Browse revenue, funding, and growth data for DirectScale in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
Claim this profilePeople Also Viewed
Beonprice
Developer of a hotel revenue management software designed to maximize hotel revenue. The company's...
VendorPanel
Developer of a procurement platform for government and enterprise in Australia and overseas. The...
Delfos
Provider of an intelligent maintenance platform intended to optimize the production of renewable...
Flatlooker
Developer of a digital apartment rental management platform. The company's platform allows the...
Heuritech
Developer of automatic real-time object recognition software intended to empower fashion brands to...
ENpower
Developer of an online learning platform intended to deliver entrepreneurship learning and...
