G2 vs Lob: Revenue, Funding & Team Size Compared
G2 generates $162.9M in revenue; Lob generates $100M. G2 is 1.6× bigger than Lob by revenue. The table below compares G2 and Lob on funding, valuation, customers, team size and headquarters — every figure GetLatka has verified for each company.
| Company |  G2This company |  Lob |
|---|---|---|
| Revenue | $162.9M | $100M |
| Valuation | $1.1B | $137.1M |
| Funding raised | $257.6M | $151.3M |
| Customers | 3.5K | 8.5K |
| Team size | 1.1K | 312 |
| Founded | 2012 | 2013 |
| HQ | Chicago, United States | San Francisco, United States |
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G2 at a glance
G2 generates $162.9M in revenue with 1.1K employees, headquartered in Chicago, United States.
- Revenue
- $162.9M
- Valuation
- $1.1B
- Funding
- $257.6M
- Customers
- 3.5K
- Team size
- 1.1K
- Founded
- 2012
G2 is a business software review marketplace and data platform co-founded in 2012 by Godard Abel, who serves as CEO. The company operates g2.com, which lists over 100,000 SaaS software products across more than 2,000 categories and…
Lob at a glance
Lob generates $100M in revenue with 312 employees, headquartered in San Francisco, United States.
- Revenue
- $100M
- Valuation
- $137.1M
- Funding
- $151.3M
- Customers
- 8.5K
- Team size
- 312
- Founded
- 2013
Lob automates direct mail for modern businesses, offering a programmable infrastructure with direct mail and address verification APIs to streamline marketing campaigns.
Other G2 alternatives
G2 competes with more than the companies on this page. Browse the full alternative lists to compare revenue, funding and team size across the category.
G2 vs Lob: frequently asked questions
Is G2 or Lob bigger?
G2 is the bigger company by revenue, at $162.9M against $100M for Lob.
How much revenue does G2 make?
G2 generates $162.9M in annual revenue with a team of 1.1K.
How much revenue does Lob make?
Lob generates $100M in annual revenue with a team of 312.
How much funding has G2 raised?
G2 has raised $257.6M in total funding since it was founded in 2012.
How much funding has Lob raised?
Lob has raised $151.3M in total funding since it was founded in 2013.