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G2 revenue is $84 million

G2 is worth $1.1 billion valuation

G2 team size is 500 employees


How did Latka collect this data?

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Latka collected this data by interviewing G2 CEO Godard Abel on 07/27/2022

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G2

100-S Wacker Dr Chicago, Illinois, United States

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How G2 hit $84M Revenue with 4K customers in 2022.

G2 offers enterprise software ratings and reviews services. The company provides an online service that provides recommendations, reviews, and best practice information for technology product and services. .Where you go for software

Founded

2012

Founded

Revenue

$84M

2022 Revenue

YOY
-----

YOY

Funding

$257.6M

Funding


G2 Revenue

In 2022, G2 revenue run rate hit $84M in revenue.

  • 2022

    G2 hit $84M in revenue this year

  • 2021

    G2 hit $60M in revenue in 2021

  • 2019

    G2 hit $40M in revenue in 2019

  • 2012

    G2 launched in 2012 with $0 revenue

50.00% ▲40.00% ▲$40M$60M$84M

G2 Funding History

Why are so many SaaS founders taking money from Founderpath.com instead of VC`s?

  • 2021 Series D

    G2 raised a Series D of $157M at a $1.1B valuation in June 2021

  • 2018 Series C

    G2 raised a Series C of $55M at a $450M valuation in October 2018

  • 2017 Series B

    G2 raised a Series B of $30M

  • 2016 Venture Round

    G2 raised a Venture Round of $4.3M

  • 2015 Series A

    G2 raised a Series A of $7M

  • 2014 Series A

    G2 raised a Series A of $2.3M

  • 2013 Seed Round

    G2 raised a Seed Round of $2M

FUNDING DATEROUNDAMOUNTVALUATION
06/22/2021 Series D $157M $1.1B
10/11/2018 Series C $55M $450M
05/23/2017 Series B $30M
12/16/2016 Venture Round $4.3M
07/29/2015 Series A $7M
05/15/2014 Series A $2.3M
02/18/2013 Seed Round $2M

Team

G2 has 500 total employees and 145 sales reps that carry a quota. They have 3500 customers an engineering team of 150 and a marketing team of 57

201820217▲
DISTRIBUTIONQTY
Total team size
500
Engineer
150(30%)
Sales
145(29%)
Marketing
57(11%)

CEO/Founder

Godard Abel

Entrepreneur delivering success to B2B tech buyers and vendors via G2.com marketplace...and supporting ThreeKit in building the world's most amazing 3D visual selling platform. Previously built cloud CPQ software pioneers BigMachines (acquired by Oracle) and SteelBrick (acquired by Salesforce). Following the conscious path to reach the PEAK in my work, personal, and family life. Godard Abel is CEO of G2.com, Inc, the leading business software review website and marketplace, which he co-founded in 2012. G2 has over 400 global employees and has raised $257M in capital and recently became a unicorn with a $1.1B valuation. Previously Godard served as CEO of SteelBrick which was acquired by Salesforce in 2016 where he subsequently served as SVP/GM of the SteelBrick business unit until May 2017 when he left to refocus on entrepreneurial adventures. Godard previously co-founded and as CEO built BigMachines into a leading software-as-a-service provider which was acquired by Oracle in 2013. Before entering the technology industry, Godard consulted for McKinsey & Company and advised leading manufacturers in the U.S. and Germany on strategy development and business process improvement. Godard was named to the Tech 50 list by Crain’s Business Chicago in September 2014 and to the Chicago Entrepreneur Hall of Fame in 2011. He earned an MBA from Stanford University and both a B.S. and M.S. in engineering from the Massachusetts Institute of Technology. He is a member of the 2016 Class of Henry Crown Fellows and the Aspen Global Leadership Network at the Aspen Institute. Godard Abel is CEO of G2.com, Inc, the leading business software review website and marketplace, which he co-founded in 2012. G2 has over 400 global employees and has raised $257M in capital and recently became a unicorn with a $1.1B valuation. Previously Godard served as CEO of SteelBrick which was acquired by Salesforce in 2016 where he subsequently served as SVP/GM of the SteelBrick business unit until May 2017 when he left to refocus on entrepreneurial adventures. Godard previously co-founded and as CEO built BigMachines into a leading software-as-a-service provider which was acquired by Oracle in 2013. Before entering the technology industry, Godard consulted for McKinsey & Company and advised leading manufacturers in the U.S. and Germany on strategy development and business process improvement. Godard was named to the Tech 50 list by Crain’s Business Chicago in September 2014 and to the Chicago Entrepreneur Hall of Fame in 2011. He earned an MBA from Stanford University and both a B.S. and M.S. in engineering from the Massachusetts Institute of Technology. He is a member of the 2016 Class of Henry Crown Fellows and the Aspen Global Leadership Network at the Aspen Institute.

Q&A

What`s your age?

50

Favorite online tool?

Hubspot

Favorite book?

Peak

Favorite CEO?

Marc Benioff

Advice for 20 year old self

Internet is huge


Customers

G2 has 4K customers.

Lifetime Months

60

x

Monthly ARPU

$2K

=

Lifetime Dollar

$100K

Acquisition Cost

-

Average Annual Price

$20K

$0$20K024681012
$0$20K024681012

Churn

G2 has an annual churn rate of 20.00%.

-100-500%50100

Gross Annual Dollar Churn

-20.00%

Annual Dollar Expansion

50.00%

Net Revenue Retention

130.00%


About G2

Monthly Revenue

$7M

-

Total Expenses

$0.0

=

Net Income

$0.0

EBIDTA Margin

0.0%

+

YOY Growth

40.00%

=

Rule of 40

40


G2 Board of Directors

NamePosition
Godard AbelChief Executive OfficerCo-FounderBoard Member
Ira WeissBoard Observer
Adam KoopersmithBoard Member
Tim KoppInvestorBoard Member
Jason GreenBoard Observer
Stuart LarkinsBoard Observer

G2 Executives

NamePosition
Godard Abel CEO
Godard Abel Chief Executive OfficerCo-FounderBoard Member
Sara Rossio Chief Product Officer
Michael Fauscette Chief Research Officer
Mike Weir Chief Revenue Officer
Michael Wheeler Chief Technology Officer

G2 Employees

NamePosition
Godard Abel CEO
Godard Abel Chief Executive OfficerCo-FounderBoard Member
Sara Rossio Chief Product Officer
Ira Weiss Board Observer
Mark Myers Co-FounderHead of Product Design
Patrick Barnes Senior Director of Product
Rachael B Executive Assistant Office of the CEO
Adam Koopersmith Board Member
Tim Kopp InvestorBoard Member
Merry M Privacy Cybersecurity Market Research Analyst
Michael Fauscette Chief Research Officer
Kyle Miller Enterprise Sales Director
Jason Green Board Observer
Morgan Walton-McNeal Customer Support Consultant
Jesse Rowe Head of Growth Marketing
Kelsey Aldon Global People Partner
Eddie Shleyner Lead Copywriter
Banks Concepcion Manager Commercial Sales
Thibaut Souyris Guest Writer
Jake Storm Investor
Albert Magsano Software Consultant
Laura Krajewski Account Executive
Mike Weir Chief Revenue Officer
Rosie Greaves Content Contributor
Sinead ODonovan Associate Office of the CEO
Michael Wheeler Chief Technology Officer
Tim Handorf Co-FounderPresident
Praveen Nune Sr. Director Strategy Ops
Matthew Miller Market Research Analyst AI Analytics
Stuart Larkins Board Observer

Frequently Asked Questions about G2

When was G2 founded?

G2 was founded in 2012.

How much revenue does G2 generate?

G2 generates $84M in revenue.

Who is the CEO of G2?

The CEO of G2 is Godard Abel.

How much funding does G2 have?

G2 was raised $257.6M.

How many employees does G2 have?

G2 has raised 500 employees.

Where is G2 headquarters?

G2 headquater is at United States