Latka logo

Top 10 A/B Testing Software Companies With $1M–$5M Revenue (November 2026)

As of November 2026, Latka tracks 27 A/B testing software companies with $1M–$5M in annual revenue. They have combined revenues of $67.4M and employ 657 people. They have raised $40.4M and serve 9.8K customers combined.

Every company below sells A/B testing software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.

What A/B Testing Software Companies do

A/B Testing Software is a specialized tool designed to facilitate the process of comparing two or more versions of a web page, application, or other content elements to determine which variant performs better with users. This category of software typically supports marketers, product managers, and UX designers in making data-driven decisions by rapidly testing different designs or strategies under real-world conditions. Users can create experiments, gather and analyze performance data, and derive insights that lead to improved user engagement and conversion rates. These software tools commonly feature intuitive editors for designing tests, robust audience segmentation capabilities, and detailed reporting dashboards. With A/B Testing Software, teams can iterate quickly on their designs and marketing strategies, transforming subjective assumptions into actionable evidence of what actually works. A well-implemented A/B testing solution empowers organizations to optimize their digital presence in a systematic and measurable way.

Companies
27
Revenue
$67.4M
Funding
$40.4M
Employees
657

Filters

Sorting: Highest -> Lowest

Filters

Top A/B Testing Software Companies With $1M–$5M Revenue

Showing 10 of 27 companies ranked by annual revenue.

1Crazy Egg logo
Crazy Egg

La Mirada, California, United States

Make the Most of Every Visitor! With Crazy Egg 🚀✨ 🌐 Who We Are: At Crazy Egg, we're passionate about empowering businesses to thrive in the digital landscape. With a mission to revolutionize online experiences, we bring you cutting-edge tools and insights that turn data into actionable strategies. 🔍 What We Offer: 🚀 A/B Testing Mastery: Elevate your conversion game with our user-friendly A/B testing solutions. From classical split testing to multi-variant experiments, we've got your optimization needs covered. 📊 Intuitive Analytics: Dive deep into user behavior and engagement with our Recordings, Error logging, Surveys, and CTAs. 🔥 Heatmaps that Inspire: Visualize user interactions effortlessly. Our dynamic heatmaps provide a clear picture of how visitors navigate your site, paving the way for informed decision-making. 🛠️ User-Focused Tools: From URL redirect testing to Recordings, Surveys, and more, our suite of tools is designed to empower both beginners and seasoned professionals. Transform your online strategy with Crazy Egg. 🌟 Why Crazy Egg? ✅ Affordability: Cutting-edge solutions that won't break the bank. We deliver exceptional value at prices that make sense. ✅ User-Friendly: No tech headaches here! Crazy Egg is designed with simplicity in mind, making optimization accessible to all. 💻 Join the Digital Revolution: Ready to amplify your online success? Connect with us at Crazy Egg and embark on a journey of innovation, optimization, and unparalleled digital brilliance.

Revenue
$4.5M
Customers
4K
Year founded
2006
Team size
41
2Webtrends Optimize logo
Webtrends Optimize

Egham, Surrey, United Kingdom

Webtrends Optimize ensures businesses increase online conversions and maximise the ROI from their website & other digital assets with informed, data-driven decisions. With our platform, you can run experiments incorporating AB, Multivariate & Server-side testing, Personalisation, Social Proofing & Product Recommendations, as well as a range of other Conversion Rate Optimisation (CRO) tools. With our simple approach and market-leading technology, we enhance digital experiences and allow experimentation without restrictions, with an absolute focus on the customer at all times. Everything we do is focused on delivering a return on the client’s investment, which we continuously measure and report on. One size very rarely fits all, and that is why our ideology is built on flexibility. Everyone has different goals, objectives, and resources, and so our aim is to align with our clients and partners to determine the best approach for them. It’s why we work with both agencies or directly with clients, and why all of our testing, personalisation and experimentation tools & features are available to every one of our clients and partners, with no hidden tiers or upgrades required.

Revenue
$4.5M
Year founded
2000
Team size
41
3Personyze logo
Personyze

Tel Aviv, Israel

SaaS for website personalization

Revenue
$4M
Customers
500
Year founded
2008
Team size
12
4Sembot Ltd logo
Sembot Ltd

London, England, United Kingdom

Focus on strategy, not manually time-consuming tasks. Sembot platform empowers marketing experts & e-commerce and services owners to achieve marketing campaign goals by: 🟡generating complex performance marketing campaigns across platforms like Google Ads, Microsoft Advertising, and Meta Ad (soon), 🟡automating routine tasks within your account, 🟡optimizing product feeds: seamless product duplication, A/B testing, output feed generation for various sales platforms, 🟡monitoring competitor prices and ad content. COMING SOON: Dashboards for analyzing campaign results, advanced system of tasks, alerts, and notifications, and AI Assistant. 🥇 We are the largest certified Microsoft Advertising Channel Partner in CEE. ➡️ Try our tool for 14 days for FREE!

Revenue
$3.9M
Year founded
2018
Team size
35
5Beyable logo
Beyable

Paris, Île-de-France, France

BEYABLE's AI-powered solution suite enables E-Commerce and Retailers to maximize the value of their website traffic: - Boost conversion rates - Increased margins - Stock clearance - UX optimization - GeoMarketing - Highlighting sales promotions - Increase online sales - A/B Testing - E-Mail Remarking In concrete terms, BEYABLE makes it possible to adapt and optimize website content in real time, according to the profile of each visitor. BEYABLE is supported by over 200 references. They've all been won over by the solution, and the team of responsive, agile and ambitious experts. Ready to make the most of your online traffic? Contact us today: [email protected]

Revenue
$3.6M
Year founded
2014
Team size
33
6Webyn logo
Webyn

Paris, Île-de-France, France

Webyn is the AI co-pilot dedicated to online conversions optimization, offering a complete solution to propel your website to success. Our analytics tool provides an in-depth understanding of visitor behavior and detects friction points along the customer journey. Our recommendation system suggests improvements to the user experience to correct these problems. Finally, our experimentation tool enables you to validate these improvements at the click of a button and automatically test and personalize every aspect of the site, guaranteeing ongoing conversion optimization.

Revenue
$3.5M
Year founded
2023
Funding
$5.4M
Team size
32
7MarketDial logo
MarketDial

Salt Lake City, Utah, United States

Provider of an A/B testing software intended to help offline retailers to do online quality testing. The company's software integrates store data, determines the characteristics of chains and the demographics of shoppers, to offer information on trade-area analysis, enabling eCommerce companies to execute A/B testing, track customers and run analytics before rolling out changes to their entire fleet of stores.

Revenue
$3.5M
Year founded
2016
Funding
$9.6M
Team size
59
8Convert Insights logo
Convert Insights

Covina, California, United States

Provider of a conversion optimization platform designed to improve websites. The company's conversion optimization platform helps in optimizing conversions for specific audiences in large traffic websites, enabling people to connect through meaningful digital experiences.

Revenue
$3.2M
Customers
5K
Year founded
2008
Team size
42
9Evolv AI logo
Evolv AI

San Francisco, California, United States

Evolv AI's mission is to empower businesses with AI-driven experimentation, enabling them to make data-informed decisions that elevate digital experiences and drive growth. Through continuous learning from each experiment, Evolv AI equips customers with actionable insights and strategies built on real-time data, ensuring impactful and measurable outcomes. ✅ Generate recommendations for high-impact UX improvements, focusing on what truly drives conversions. ✅ Evolv AI’s platform learns from each experiment, building institutional knowledge to improve future testing. ✅ Evolv AI applies successful strategies across channels, audience segments, and product categories​. ✅ With AI that refines strategies based on live data, Evolv AI accelerates time-to-value and improves ROI by constantly serving the best possible user experience. 🔹 Start experimenting with AI-powered UX recommendations for free: https://evolv.ai/free-analysis

Revenue
$3.1M
Year founded
2019
Team size
28
10Taggstar logo
Taggstar

London, England, United Kingdom

Provider of social proof messaging services intended to make online shopping as easy and as informative as buying in-store. The company's services can increase conversion rates with in-built A/B testing functionality and offer total control and customization of messages for each experience, enabling clients to attract customers and helps them to make better-informed decisions when shopping online.

Revenue
$2.9M
Year founded
2010
Team size
35

Frequently asked questions about A/B Testing Software Companies With $1M–$5M Revenue

How many A/B testing software companies with $1M–$5M in annual revenue are there?

Latka tracks 27 A/B testing software companies with $1M–$5M in annual revenue. Together they generate $67.4M in annual revenue and employ 657 people.

Which A/B testing software company with $1M–$5M in annual revenue is the largest?

Crazy Egg is the largest, with $4.5M in annual revenue, founded in 2006.

How much revenue does a typical A/B testing software company with $1M–$5M in annual revenue make?

The average A/B testing software company in this list makes $2.5M a year, across 27 companies with reported revenue. They serve 9.8K customers combined.

Who are the leading A/B Testing software vendors with $1M–$5M in annual revenue?

Ranked by annual revenue, the leaders are Crazy Egg, Webtrends Optimize, Personyze, Sembot Ltd and Beyable.

How much funding have A/B testing software companies with $1M–$5M in annual revenue raised?

The 27 A/B testing software companies with $1M–$5M in annual revenue tracked here have raised $40.4M in disclosed funding between them.

Related Marketing Software categories

Inclusion Criteria

- Must allow users to create multiple variants of content for testing. - Should include statistical analysis tools to evaluate test results. - Must support targeting and segmentation of user groups for precise testing. - Should provide user-friendly interfaces for designing tests without requiring extensive coding skills. - Not just for web marketing; must also support in-app or feature testing.