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Top 15 Car Dealer Software Companies Under $1M Revenue (August 2026)

As of August 2026, Latka tracks 15 car dealer software companies under $1M in annual revenue. They have combined revenues of $8.6M and employ 127 people. They have raised $16.1M.

Every company below sells car dealer software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.

What Car Dealer Software Companies do

Car Dealer Software encompasses a range of tools designed to assist automotive dealerships in managing their operations efficiently. These solutions streamline various aspects of the dealership experience, including inventory management, sales processes, customer relationship management (CRM), and reporting. By integrating these functionalities, dealerships can enhance customer satisfaction, optimize workforce activities, and drive overall profitability. Typically, car dealer software includes features such as lead management, vehicle listing, and marketing automation, enabling dealerships to track potential sales from initial inquiry through to completion. The primary users of these platforms include sales operations teams, finance departments, and dealership management to improve workflows and increase sales performance. Ultimately, these tools facilitate data-driven decision-making, helping dealerships adapt to shifting market demands and consumer preferences.

Companies
15
Revenue
$8.6M
Funding
$16.1M
Employees
127

Filters

Sorting: Highest -> Lowest

Filters

Top Car Dealer Software Companies Under $1M Revenue

Showing 10 of 15 companies ranked by annual revenue.

1HeyAuto logo
HeyAuto

Calgary, Alberta, Canada

Pure SAAS platform to facilitate modern day car buyers and sellers to dealership customers.

Revenue
$940.8K
Year founded
2019
Funding
$2.6M
Team size
10
2Carbly logo
Carbly

Chicago, Illinois, United States

Carbly combines all of the appraisal information and tools you need into one platform. Having reliable valuation and vehicle history means you can make better decisions, whether you're buying or selling cars on the lot or at auction. Get market data (auction, wholesale and retail) from trusted sources like Manheim Market Report, Black Book®, NADA Official Used Car Guide®, Kelley Blue Book® and J.D. Power. Additional, Carbly users can link their vehicle history provider for full integration, including both CARFAX and AutoCheck. Our best-in-class VIN scanner automatically locates VIN numbers in printed text, handwriting, screens or the vehicle's barcode or dashboard. Stop typing VIN numbers and making errors while speeding up your workflow. Once scanned, Carbly users can instantly load configuration, trim, appraisal data, and vehicle history reports.

Revenue
$880K
Year founded
2018
Team size
8
3Grayhams logo
Grayhams

Uden, Noord-Brabant, Netherlands

Pinewood is een uniek DMS-systeem dat met de nieuwste IT-techniek is ontwikkeld, waaronder .NET. U doet een investering in een implementatie die toekomstbestendig is. Doordat gekozen is voor een Cloud oplossing binnen Microsoft Azure wordt in het ontwikkelplatform continue met de nieuwste versie gewerkt. Hierdoor is de tijdspanne van het gebruik van dit platform erg lang. Een verouderd systeem is verleden tijd omdat u altijd werkt met de laatste stand van de techniek, zonder dat hier aanvullende investeringen en werkzaamheden vanuit de dealerkant voor nodig zijn. Pinewood heeft t.o.v. zijn concurrenten hierdoor de laagste TCO (Total Cost of Ownership). Grayhams neemt als reseller van Pinewood alle zorg uit handen. U hoeft geen andere systemen naast Pinewood te gebruiken omdat dit een volwaardig Dealer Management Systeem is met meerdere mogelijkheden. Dit bespaart onderhoud, beheer en uiteraard kosten, zowel direct als indirect. Daarnaast loopt Pinewood voorop met de huidige applicatie op andere DMS-systemen. Het is het enige platform die alle noodzakelijke applicaties voor een dealerbedrijf bundelt in 1 systeem. Pinewood wordt altijd verder doorontwikkeld met 2 uitgangspunten: • Easy to use • Het maken van goede bruikbare software die het rendement van de dealer zo maximaal mogelijk optimaliseert Ons uitgangspunt is niet voor niets: Understanding Tomorrow. Hierbij zorgt Grayhams ervoor dat u altijd voorop loopt in de automatisering van uw dealerbedrijf. Tomorrow starts today!

Revenue
$880K
Year founded
2016
Team size
8
4FUSE Autotech logo
FUSE Autotech

Edina, Minnesota, United States

FinTech, SaaS, Finance Management System for Auto dealers

Revenue
$793K
Year founded
2020
Funding
$13.5M
Team size
44
5Fusion SD logo
Fusion SD

Sydney, New South Wales, Australia

Developer of a lead management platform designed to centralize and streamline client and vehicle information for automotive sellers. The company's software and mobile application integrates auto management systems, vehicle service recommendation capabilities, digital showrooms and dealer information systems into a centralized platform, enabling car dealers to increase efficiency, performance and retention through real-time data and on-demand analysis.

Revenue
$727.9K
Year founded
2012
Team size
17
6Machineric logo
Machineric

United States

Machineric was founded to provide convenient stock management and sales acceleration tools for heavy machinery and truck dealers, traders, and OEMs. Our customers benefit from a secure, scalable and easy-to-use platform that is connected to more than 270 sales channels, provides a simple data entry facility, stock management, dashboard with critical sales data, offers generator, CRM, email marketing and branded websites. Our customers own their data. We are continually evolving the platform to support the used machine sales process from acquisition, and sale, to completion - so that used machines don't sit idle for long!

Revenue
$660K
Year founded
2021
Team size
6
7DealerClick logo
DealerClick

Newport Beach, California, United States

DealerClick Online offers comprehensive auto dealer software solutions designed to cater to the needs of automotive dealers in all 50 states. Our cloud-based auto dealer software enables efficient dealership management with advanced desking tools, flexible deal structures, and seamless integrations with top partners in the automotive industry. Key Features Cloud-Based Accessibility: Access your dealership management system from any device with an internet connection, allowing you to manage your dealership anywhere. Advanced Desking Tools: DealerClick provides an intuitive, clutter-free interface with all the advanced tools you need to give you the best desking experience possible. Flexible Deal Structures: Buy here pay here, lease here pay here, rent to own, leasing, and wholesale are all available, providing more options for your deal structures than any other DMS. Inventory Management: Source, price, and manage your inventory more effectively with real-time pricing data and built-in sourcing tools. eContracts & Forms: All contracts and forms are available in digital laser format, including Reynolds & Reynolds LAW 553 retail installment contracts (RIC), Wolters Kluwer Bankers System retail installment contracts (RIC), and Seadra rent-to-own contracts. Finance & Insurance Integrations: Easily choose warranties, insurance, and GAP from your dealer management system with two-way integrations with several popular lending platforms. Titling & Temp Tags: Configure, purchase, and print titling and temp tags from within DealerClick, with options from Fairfax Imaging, DMV Desk, and CVR available. Digital Marketing & Advertising Services: Maximize your ROI with a full suite of marketing services, including email marketing, local SEO, reputation control, and more. Thousands of satisfied auto dealers have streamlined their operations and maximized efficiency with DealerClick's powerful and simple DMS system.

Revenue
$550K
Year founded
1989
Team size
5
8Autodeals Inc. logo
Autodeals Inc.

Greenville, South Carolina, United States

Founded in 2013, Autodeals Inc. offers a comprehensive dealership management software solution in the United States. Their cloud-based platform streamlines tasks like deal processing, customer relationship management, and inventory management, empowering dealerships to improve efficiency and focus on sales.

Revenue
$550K
Year founded
2013
Team size
5
9AutoPro.io logo
AutoPro.io

Montreal, Quebec, Canada

AutoPro.io is a Dealership Management Software and Website solution for car dealers across Canada and the United States. Designed by car dealers for car dealers, AutoPro.io was built to save you time and make you money. Automated posting lists your inventory on your site , social media, directories and more all in one click. No more needing to add your inventory manually in multiple places. You also get a website designed for car dealers just like you. Our websites are user friendly, mobile friendly and optimized for generating you leads.

Revenue
$550K
Team size
5
10Quantech Software Inc logo
Quantech Software Inc

West Kelowna, British Columbia, Canada

At Quantech, our focus is developing dealership software and solutions to support Auto dealers, RV dealers, Power Sport dealers and Marine dealers. The dealership software we've created stems from our years of experience servicing these specific sectors, tailoring solutions to make management and operations more efficient and profitable. Our products include Q-DMS : Cloud-based Dealer Management System Q - F&I : Finance and Insurance Dealership Software Q-Menus : Stand alone menu selling software for Automotive dealerships, RV dealerships, Power Sports dealerships and Marine dealerships

Revenue
$550K
Year founded
1998
Team size
5

Frequently asked questions about Car Dealer Software Companies Under $1M Revenue

How many car dealer software companies under $1M in annual revenue are there?

Latka tracks 15 car dealer software companies under $1M in annual revenue. Together they generate $8.6M in annual revenue and employ 127 people.

Which car dealer software company under $1M in annual revenue is the largest?

HeyAuto is the largest, with $940.8K in annual revenue, founded in 2019.

How much revenue does a typical car dealer software company under $1M in annual revenue make?

The average car dealer software company in this list makes $572.3K a year, across 15 companies with reported revenue.

Who are the leading Car Dealer software vendors under $1M in annual revenue?

Ranked by annual revenue, the leaders are HeyAuto, Carbly, Grayhams, FUSE Autotech and Fusion SD.

How much funding have car dealer software companies under $1M in annual revenue raised?

The 15 car dealer software companies under $1M in annual revenue tracked here have raised $16.1M in disclosed funding between them.

Related Vertical Industry Software categories

Inclusion Criteria

- The software must include inventory management capabilities for tracking vehicle stock. - It should provide customer relationship management features to maintain and analyze customer interactions. - The solution must have sales tracking functionalities to assist in managing the sales pipeline. - Must offer reporting tools to analyze sales performance and operational metrics. - Not just a CRM; it must also integrate with dealership management systems for comprehensive operations management.