As of October 2026, Latka tracks 2 consumer electronics & wearables companies. They have combined revenues of $1.1B and employ 1.2K people. They have raised $979.4M.
Every company below is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Consumer electronics and wearables companies sell devices people own or wear, such as fitness and health trackers and behaviour-change wearables, typically paired with an app or membership.
Sorting: Highest -> Lowest
Showing 2 of 2 companies ranked by annual revenue.
Boston, United States
Whoop, Inc. is an American wearable technology company specializing in health and fitness tracking, providing a system that tracks recovery, training, and sleep to help individuals optimize their performance.
Boston, Massachusetts, United States
Developer of an electronic device designed to provide everyday services for tracking and analyzing human behavior. The company's device is a wristband that uses negative reinforcement and shocks users with electricity when users resort to bad habits, such as missing workouts, smoking, drinking and nail-biting and all of this is operated with the help of a mobile application, enabling users to break their bad habits and adopt good habits within five days.
Latka tracks 2 consumer electronics & wearables companies with reported revenue. Together they generate $1.1B in annual revenue and employ 1.2K people.
Whoop is the largest, with $1.1B in annual revenue, founded in 2012.
The average consumer electronics & wearables company in this list makes $553.3M a year, across 2 companies with reported revenue.
Ranked by annual revenue, the leaders are Whoop and Pavlok.
The 2 consumer electronics & wearables companies tracked here have raised $979.4M in disclosed funding between them.
- Must sell a physical device to consumers as its main product - May bundle the device with an app or subscription
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