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As of July 2026, there are 14 SaaS companies in Customer-to-Customer (C2C) Community Marketing Software. They have combined revenues of $93.8M and employ 653 people. They have raised $123.8M and serve 300 customers combined.
Customer-to-Customer (C2C) Community Marketing Software enables organizations to build and manage platforms where customers can interact directly with each other. This software fosters customer engagement by facilitating discussions, sharing experiences, and creating a sense of community among users. It is commonly used by businesses aiming to enhance customer loyalty and word-of-mouth marketing through peer-to-peer interactions. Typical features of C2C community marketing software include user forums, social networking capabilities, content sharing tools, and analytics to monitor engagement and interaction. The primary user personas often include marketing teams, community managers, and customer success teams, all of whom seek to leverage the collective experiences of users to drive product improvements and enhance customer satisfaction. This software category is crucial for brands that want to harness the power of customer feedback and recommendations, positioning customers as advocates for the brand. By providing a platform for authentic interactions, C2C community marketing software helps businesses build relationships with their customers and utilize these connections for more effective marketing strategies.
Sorting: Highest -> Lowest
Showing 10 of 14 companies ranked by annual revenue.
Birmingham, United Kingdom
Shopper.com is a community driven global marketplace for online and offline voucher codes, providing creators with tools and APIs for enabling commerce across all platforms, and helping shoppers save money while shopping online.
- Must facilitate direct interactions between customers. - Should provide features for community management and user engagement. - Must include tools for content sharing and discussions. - Should support analytics to track user activity and feedback. - Not just a customer relationship management tool; must specifically enable C2C interactions.
Salt Lake City, Utah, United States
Bandwango's SaaS solution connects communities to local businesses - enabling e-commerce and driving more customers
Santa Monica, California, United States
Community is the leading SMS platform that is redefining how businesses, brands, public figures, and creators engage with their audiences. Community transforms SMS from a transactional tool into a powerful channel for building relationships, fostering trust, and inspiring action. The platform’s advanced segmentation capabilities allow brands to deliver personalized, meaningful messages to key audiences—free from the constraint of algorithms and misinformation. By enabling authentic, high-intent interactions, Community helps businesses deepen connections, capture valuable insights, and increase customer lifetime value. Community is led by Chief Executive Officer Jeremy Schultz, who joined in November 2024. The company was founded in 2019 by Guy Oseary, Ashton Kutcher, Josh Rosenheck, and Matthew Peltier. In 2022, Robert Wolf joined as Community’s Chairman.
San Francisco, California, United States
We build easy to use, self serve software products that help small and medium businesses to grow and succeed. ReferralCandy (www.referralcandy.com) helps ecommerce stores increase sales by getting shoppers to refer their friends. Our SaaS app accelerates word-of-mouth referrals for online stores around the world. Did we also mention that Forbes magazine thinks we’re “exceptionally intelligent”? (They probably meant to say “exceptionally geeky.”) Our work has also gotten shout outs from places like the New York Times, HubSpot, and Adweek. We enjoy good coffee, poker, whiskey, and constantly finding a better way to do things. On the rare occasion that diplomacy fails, we settle disputes with foam swords. ReferralCandy was founded by Dinesh Raju and Zach Cheng, who both graduated from Carnegie Mellon University. ReferralCandy is headquartered in Singapore. P.S. We just launched a brand new product called CandyBar! (www.candybar.co) CandyBar helps brick and mortar merchants get more regulars
Oakland, California, United States
CRM for User Generated Content EnTribe was built to help companies scale and automate manually-labor intensive workflows that hinder a brand’s ability to connect with its customers through UGC. By flipping the script on UGC, we empower brands to truly build communities that are powered by the people who use their products.
United States
Feending is the software that has everything you need to manage and boost your professional community and thus achieve a larger community connected and committed.
San Francisco, California, United States
Sociable Labs- Refer a Friend Programs with Guaranteed ROI
Montreal, Quebec, Canada
UGC is the most influential form of content that inspires 81% of purchase decisions. Moast collects authentic customer content and turns it into a shoppable social feed where potential buyers can chat with passionate customers about the products they're considering. Download our app now in the Shopify app store!
Ahmedabad City, Gujarat, India
Why just WhatsApp when you can do a lot more! Make your business grow online and take it to the next level with #Vepaar, #1 CRM & Social Selling platform for Whatsapp. It allows you to semi-automate your business workflow and engage with your customers in a much more interactive way with ease. You don't need any tech infrastructure to start your business online on Whatsapp. Initiate conversations with a potential customer over WhatsApp, create your own store, manage your community and much more. Our intermediate platform makes communication super easy for both sellers & buyers.
