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2024 Revenue

$20.5M(Est.)

Customers

300

Funding

$32M

Avg ACV

$68.2K

Team

113

Founded

2013

Mention Me Revenue & Funding (2024)

Mention Me generated an estimated $20.5M in annual revenue in 2024. Source: GetLatka estimate

Provider of an online referral marketing platform designed to maximize the potential of refer-a-friend as a customer acquisition channel. The company's platform provides AB testing for campaign optimization, best practice insights and brand specific tailoring, enabling businesses to grow new customer acquisition.

Last updated

Mention Me Revenue

In 2024, Mention Me's revenue reached $20.5M. The company previously reported $13.6M in 2023. Since its launch in 2013, Mention Me has shown consistent revenue growth.

Mention Me Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$5M$10M$15M$20M$25M2013201520172019202120232024$0$10.4M$20.5MSource: GetLatka.com
YearMilestoneSource
2024Mention Me Hit $20.5m revenue in October 2024Estimated
2023Mention Me Hit $13.6m revenue in November 2023Estimated
2022Mention Me Hit $10.4m revenue in January 2022Not recorded
2021Mention Me Hit $6.8m revenue in April 2021Not recorded
2013Launched with $0 revenue

Mention Me Valuation, Funding Rounds

Mention Me has not publicly disclosed its valuation. The company has raised $32M in total funding to date.

Mention Me has raised $32M in total funding across 2 rounds, most recently a $25M Series B round in 2022.

Mention Me Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$7.5M$0.4$15M$0.6$22.5M$0.8$30M$1$37.5M201320152017201920212022Source: GetLatka.com
YearRoundAmountValuation% SoldSource
2022Series B$25M--Not recorded
2018Series A$7M--Not recorded

Founder / CEO

Andy Cockburn

CEO

Andy co-founded Mention Me with Tim Boughton in 2013 to enable brands to realise the potential of the referral marketing channel. They bootstrapped the business and spent the first two years proving out the model. Between 2015 and 2018 they have grown from a team of two with 20 clients to a profitable, fast growing business of thirty five peoplewith more than 250 clients. Andy was previously UK Managing Director of HomeAway where he managed the UK team of 120 employees running the HomeAway.co.uk and OwnersDirect.co.uk businesses as part of HomeAway Inc. through the successful IPO on the NASDAQ in 2011. HomeAway launched in 2005 and raised over $400M in Venture funding in order to acquire 14 leading holiday lettings companies across the world. It was one of the Wall Street Journal's top three venture-funded companies in 2010 before successfully floating on the Nasdaq in the summer of 2011 for a valuation of over $3B. Prior to this he founded an internet start-up, Wigadoo, in the online travel & leisure and financial services sector, pioneering the Social Purchasing space. He is a graduate of Cambridge University and has an MBA from INSEAD Business School in France.

Customers

Mention Me serves 300 customers.

Mention Me Employees & Team Size

Mention Me employs approximately 113 people as of 2026, down from 137 in 2023, including 25 sales reps that carry a quota. It serves 300 customers that rely on its solutions.

Mention Me Team GrowthReported headcount over time04080120160200201320152017201920212023202400113113Source: GetLatka.com
YearMilestoneSource
2024Reached 113 employees (December 2024)Not recorded
2024Reached 137 employees (October 2024)Not recorded
2023Reached 137 employees (November 2023)Not recorded
2023Reached 137 employees (September 2023)Not recorded
2023Reached 155 employees (January 2023)Not recorded
2022Reached 106 employees (November 2022)Not recorded
2022Reached 106 employees (January 2022)Not recorded
2022Reached 142 employees (January 2022)Not recorded
2021Reached 100 employees (November 2021)Not recorded
2021Reached 100 employees (August 2021)Not recorded
2021Reached 81 employees (April 2021)Not recorded
2020Reached 88 employees (November 2020)Not recorded

Frequently Asked Questions about Mention Me

What is Mention Me's revenue?

As of 2024, Mention Me generated an estimated $20.5M in annual revenue.

Who founded Mention Me?

Mention Me was founded by Andy Cockburn.

Who is the CEO of Mention Me?

The CEO of Mention Me is Andy Cockburn.

How much funding does Mention Me have?

Mention Me raised $32M across 2 rounds.

How many employees does Mention Me have?

As of 2024, Mention Me had 113 employees.

Where is Mention Me headquartered?

Mention Me is headquartered in London, United Kingdom.

Compare Mention Me to the industry

Mention Me operates across multiple industries. Browse revenue, funding, and growth data for Mention Me in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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