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Top 156 Demand Side Platform (DSP) SaaS Companies in May 2026

As of May 2026, there are 156 SaaS companies in Demand Side Platform (DSP). They have combined revenues of $3.4B and employ 22K people. They have raised $1.3B and serve 23.6K customers combined.

A Demand Side Platform (DSP) is an automated software solution that enables advertisers to purchase and manage digital advertising inventory across various channels in real time. Through programmatic buying, DSPs facilitate the targeting of specific audiences and the optimization of ad spend, streamlining the creative process involved in digital marketing campaigns. Typically, a DSP features tools for campaign management, audience segmentation, real-time bidding, and performance analytics. The system integrates with multiple supply sources such as ad exchanges, enabling users to programmatically buy ads in a transparent and efficient manner. Common buyer personas for DSPs include marketing teams, digital advertisers, and media agencies who seek to optimize their ad spending and reach the right audience effectively.

Companies
156
Revenue
$3.4B
Funding
$1.3B
Employees
22K

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Top Demand Side Platform (DSP) Companies

Showing 10 of 36 companies ranked by annual revenue.

1
BidTheatre

Stockholm, Stockholms Lan, Sweden

BidTheatre is a Nordic provider of data driven marketing software to media agencies, advertisers and publishers. With BidTheatre DSP, marketers get unified and efficient access to the fragmented European media landscape and can launch awareness building or conversion driving banner or video campaigns within minutes. With its capabilities to target and understand digital audiences, the platform makes marketing a dialogue, not a one-way communication. BidTheatre is an independent and close partner that honors transparency, data integrity and agility. The company is privately held, was founded in 2012 and has offices in Stockholm.

Revenue
$880K
Customers
-
Year founded
2012
Funding
-
Team size
8
Growth
-
2
AdConnector

Berlin, Germany

AdConnector is a fast growing and innovative AI technology company. Our head office is located in the polarising capital Berlin. Since 2019, AdConnector officially belongs to the limited circle of 18 Google Tech Partners in EMEA.

Revenue
$880K
Customers
-
Year founded
2019
Funding
-
Team size
8
Growth
-
3
Parsempo

United States

Parsempo is an AI-powered performance marketing, communications, and programmatic advertising platform for digital screens in business and public environments.

Revenue
$880K
Customers
-
Year founded
2019
Funding
-
Team size
8
Growth
-
4
Caroda

Praha, Prague, Czech Republic

Caroda was founded in Prague, Czech Republic (HQ), in 2016 with the sole purpose to help optimize the Video Advertising industry. Caroda offers an advanced Video Technology platform that helps advertisers and publishers efficiently and effectively deliver their Marketing strategies while increasing transparency. We offer an easy to manage platform for many ad sources & providers. Today, Caroda is operating in 10+ countries and expanding its territories with a team of 10 dedicated professionals with many years of experience in the advertising industry. Our mission is to ensure video advertising revenue achieves its highest potential.

Revenue
$880K
Customers
-
Year founded
2016
Funding
-
Team size
8
Growth
-
5
Emerse

Malmö, Skåne County, Sweden

Emerse offers quality controlled managed services in programmatic advertising, including display/banner, video, digital out of home and CTV advertising. Our quality process goes beyond standard methods such as pre-bid filtering and involves unique methods and tools to ensure the best possible quality and cost for our customers.

Revenue
$880K
Customers
-
Year founded
2007
Funding
-
Team size
8
Growth
-
6
Doohmain

United States

We are part of the digital evolution of the outdoor media, we develop innovation processes for all intermediaries in this industry. We aim to integrate in a 100% online platform solutions to publishers and media buyers optimizing the operational and commercial process. Our services include: - CMS - Data Audience - Content Creator - Marketplace - Reporting DOOHMAIN - The Main Solution.

Revenue
$880K
Customers
-
Year founded
2019
Funding
-
Team size
8
Growth
-
7
CPA Exchange

Moscow, Moscow, Russia

Provider of an online platform designed to focus on performance-based advertising. The company's online platform accumulates all channels of traffic such as contextual advertisement, social media, teaser networks traffic, audience of small sites, emails in order to achieve the highest possible results, enabling businesses to automatically select effective placement of the advertisements based on target audience.

Revenue
$839.3K
Customers
-
Year founded
2012
Funding
-
Team size
12
Growth
-
8
Adelphic

Irvine, California, United States

Adelphic is a leading subscription-based omnichannel demand-side platform, recognized as an AdExchanger Programmatic Power Player. Major agencies, brands and large media buyers rely on the self-service software solution to execute programmatic advertising campaigns across CTV, desktop, mobile, audio and digital out-of-home (DOOH) each day. With a customer satisfaction rate of 95%, Adelphic also delivers global scale, with access to leading ad inventory providers. Adelphic bypasses the limitations of user identification across all digital devices, delivering rich, nuanced portraits of real people, instead of cookies. Adelphic is owned by Viant®, a leading people-based advertising software company that enables ad buyers to plan, create, execute and measure their omnichannel digital advertising investments.

Revenue
$770K
Customers
-
Year founded
-
Funding
-
Team size
7
Growth
-
9
UBIQUITY.AI (Hiring]

Bordeaux, Nouvelle-Aquitaine, France

solutions to create a new paradigm: We build and deploy AI solutions fully dedicated to adtech since 2014 Our Goal is to “empower adtech’s buy side (DSP’s, Adnetwork, Brands) with advanced Ai solutions designed to pioneer tomorrow's adtech”: As far as we know, we build and provide the World’s first solutions collecting

Revenue
$770K
Customers
-
Year founded
-
Funding
-
Team size
7
Growth
-
10
KMTX

Paris, Ile-de-France, France

KMTX builds the most advanced software for marketers to be better informed. Unlike other AdTech providers, we're able to manage log-level data, providing unprecedented campaign insights for our customers. Our real-time analysis of the bid landscape allows us to build: - Precise profile personas - Semantic audience targeting And activate them through: - Data-driven media plans - AI media trading Current clients making media decisions built with science, not intuition include Ford, Huawei, Coca-Cola, Samsung, Microsoft and P&G. Feel free to get in touch with us to find out more: [email protected]

Revenue
$770K
Customers
-
Year founded
2017
Funding
-
Team size
7
Growth
-

Inclusion Criteria

- Must provide real-time bidding capabilities across multiple advertising channels - Must support campaign management functionalities, allowing users to create, monitor, and adjust ad campaigns - Must enable audience targeting and segmentation capabilities to reach specific consumer demographics - Must offer performance analytics and reporting features to assess the effectiveness of ad campaigns - Not just a simple ad management tool; must include automation and optimization functionalities for programmatic buying - Should integrate seamlessly with various ad exchanges and supply sources to ensure diverse inventory access