As of September 2026, Latka tracks 6 marketing resource management software companies with $5M–$10M in annual revenue. They have combined revenues of $36M and employ 299 people. They serve 1K customers combined.
Every company below sells marketing resource management software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Marketing Resource Management (MRM) Software is a category of tools designed to help organizations manage their marketing resources efficiently. MRM software facilitates the planning, execution, and analysis of marketing activities by providing features like resource allocation, budget management, and project tracking. This type of software enables marketing teams to streamline their processes, optimize workflows, and improve collaboration across various projects. Typical use cases of MRM software include campaign planning, content management, and team coordination. Key features often found in MRM platforms include workload management, performance tracking, and analytics capabilities to help marketers assess the effectiveness of their campaigns. Common buyer personas include marketing professionals, project managers, and operations teams looking for ways to enhance productivity and ensure that marketing initiatives align with organizational goals.
Sorting: Highest -> Lowest
Showing 6 of 6 companies ranked by annual revenue.
Irvine, California, United States
MyPrint is the provider of the award-winning eTools web-based portal for marketing execution. eTools helps users generate, centralize and manage marketing assets and deliver timely, impactful marketing campaigns to all enterprise users. Our services include procurement, production, fulfillment and distribution of marketing assets, templates and finished products.
Stuttgart, Baden-Württemberg, Germany
PIM / DAM software manufacturer & professional services provider | mediacockpit SaaS for omni-channel product and media communication.
Las Vegas, Nevada, United States
Founded in 1984 and based in California's high-tech corridor, Computer Market Research (CMR) stands as a leader in channel management solutions. We empower Global 5000 companies to efficiently manage channel partnerships, optimize marketing programs, and achieve maximum ROI through our innovative solutions. CMR transforms channel management by eliminating complexities, offering an automated partner relationship management system tailored to your specific business needs. Our self-service software provides unmatched flexibility and scalability, ensuring an optimized platform for channel management. Trusted by customers globally, our suite of applications includes: - PartnerPortal: Manages Deal Registration, Co-op/MDF, and Pricing. - Channel POS: Converts point-of-sale data into detailed reports. - Channel Inventory: Tracks price protection and inventory levels. - Custom Software: Provides tailored channel management solutions. CMR’s Accomplishments: - Over 42 years of empowering the channel. - Managed $104 billion in channel transactions. - Supported 54,201 users worldwide. - Partnered with 5,312 businesses across 5 continents. - Tracked over 9.2 billion units. - Maintained customer relationships for up to 20 years, averaging 8.5 years. Rooted in a tradition of excellence, CMR remains committed to driving channel efficiency and business success. Our dedicated team and cutting-edge technology ensure we are the trusted partner for navigating the complexities of channel management. Join us to experience the difference in channel solutions that are both strategic and impactful.
Frederiksberg, Capital Region, Denmark
Encodify, a global SaaS technology company, stands at the forefront of the Marketing Work Management (MWM) field. Since our establishment in 2001, we have been pioneers in the MarTech industry, introducing the concept of MWM. Our MWM solutions, based on a no-code platform, foster efficient and streamlined collaboration among all stakeholders within the marketing value chain, and are designed to cater to the unique needs of three key client segments: Retail, Agency, and Brand Owners/Marketers. Among our clients are renowned European retailers, brands, and agencies. In 2020, Encodify received an investment from Viking Venture, a Norwegian firm, to expand and enhance our business operations across Europe. With our headquarters situated in Odense, Denmark, we are a team of over 50 employees with offices spanning Madrid, London, and Copenhagen.
Solana Beach, California, United States
Organize, customize, and distribute your marketing content easily and effectively with MarcomCentral. Our tool is the only cloud-based marketing technology on the market that combines digital asset management, dynamic content customization, brand management, and sales enablement into one easy-to-use platform. Find out how our tool can help you by visiting www.marcom.com!
Indianapolis, Indiana, United States
Tenon is a specialized marketing solution built natively on the ServiceNow platform, designed to streamline marketing tasks and unify marketing technology stacks.
Latka tracks 6 marketing resource management software companies with $5M–$10M in annual revenue. Together they generate $36M in annual revenue and employ 299 people.
MyPrint.ai is the largest, with $6.7M in annual revenue, founded in 1982.
The average marketing resource management software company in this list makes $6M a year, across 6 companies with reported revenue. They serve 1K customers combined.
Ranked by annual revenue, the leaders are MyPrint.ai, Bertsch Innovation Group, Computer Market Research, Encodify and MarcomCentral.
- Must provide capabilities for resource allocation and scheduling. - Should include features for project planning and tracking. - Must support budget management and forecasting functionalities. - Should enable collaboration among team members and external partners. - Must offer reporting and analytics to assess campaign performance. - Not just focused on content management; must also facilitate overall marketing workflow optimization.
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