As of September 2026, Latka tracks 5 native advertising software companies with $5M–$10M in annual revenue. They have combined revenues of $37.5M and employ 377 people. They have raised $237.1K.
Every company below sells native advertising software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Native advertising software facilitates the creation, management, and optimization of content that integrates seamlessly with editorial content on various platforms. This type of software aims to improve engagement by presenting advertisements in a format that matches the look and feel of surrounding content, thereby enhancing user experience while driving brand awareness and conversions. Businesses often use native advertising software for campaigns that require a less intrusive approach to advertising, such as sponsored articles, in-feed ads, and recommendation widgets. Typical features include performance tracking, analytics, ad placement controls, and audience targeting capabilities, which allow marketers to effectively distribute content across different channels and measure its impact. The primary users of native advertising software include digital marketing teams, content strategists, and brand managers who oversee promotional campaigns. These users seek tools that not only fit within their brand's content strategy but also maximize reach and engagement among their target audience. Additionally, agencies handling multiple accounts may employ this software to deliver tailored advertising solutions for their clients.
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Showing 5 of 5 companies ranked by annual revenue.
Hopkins, Minnesota, United States
We continue to evolve our branded content solutions to fit our client's campaign needs and are on the cutting edge of brand content solutions. Let us secure guaranteed placements on an industry-leading publisher network, drive engagement and traffic, and amplify your next campaign.
San Francisco, California, United States
Nativex is dedicated to driving ROI and growth for all sectors of business in a digital and mobile-first world. Nativex enables marketers to create strong, sustainable growth through universal access to digital channels across China and the rest of the world. In addition to this, Nativex offers all the integrated tools needed for marketers to thrive and create a meaningful impact on their audiences. Part of Mobvista, Nativex has a global presence with 16 offices worldwide.
Tallinn, Harju, Estonia
PRNEWS.IO is the world’s first sponsored content marketplace, with fixed prices for publications. Founded in Eastern Europe, the company helps worldwide brands get media coverage and news site publishers to earn rewards. Since 2005 we helped over 30,000 customers from 25 countries to establish their online presence. No more fuss about searching hundreds of platforms to share your news or story. In digital world anyone can get noticed online with just a few clicks from any spot of the Earth. With our all-in-one solution PR specialists can distribute information about company events to the news feeds of leading media corporations. We cover news agencies, industry-specific websites, or themed blogs that help our customers to grow and win the audience.
San Francisco, California, United States
Provider of content amplification platform intended to make people better informed and more influential. The company's platform distributes and tests content across 20+ native ad channels and automatically optimizes spend towards the best performing channels, enabling clients to attract customers and target broader audience.
London, England, United Kingdom
Provider of a mobile advertising platform designed to offer digital media services. The company's mobile advertising platform provides a native content feed for users on their smartphone lock screen to generate revenue from advertising, enabling mobile network operators to drive recurring after-market revenue from their subscribers.
Latka tracks 5 native advertising software companies with $5M–$10M in annual revenue. Together they generate $37.5M in annual revenue and employ 377 people.
Brandpoint is the largest, with $9.8M in annual revenue, founded in 1996.
The average native advertising software company in this list makes $7.5M a year, across 5 companies with reported revenue.
Ranked by annual revenue, the leaders are Brandpoint, Nativex, PRNEWS.IO, inPowered and Sliide.
The 5 native advertising software companies with $5M–$10M in annual revenue tracked here have raised $237.1K in disclosed funding between them.
- The software must enable the creation and management of content that blends with editorial environments. - It should offer analytics and performance tracking to measure campaign effectiveness. - Must include targeting capabilities for specific audience segments. - The product should support various native ad formats, such as sponsored articles and in-feed ads. - Not just a basic advertising platform; must also provide content management features.
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