As of October 2026, Latka tracks 2 publisher ad management software companies with $100M+ in annual revenue. They have combined revenues of $841.6M and employ 911 people. They have raised $486.1M and serve 2.7M customers combined.
Every company below sells publisher ad management software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Publisher Ad Management Software is designed to streamline the management of advertising across various platforms. These tools allow publishers to buy, sell, and optimize ad space effectively, focusing on maximizing revenue while simplifying ad inventory organization. The primary use cases include handling ad scheduling, tracking campaign performance, and analyzing audience engagement to deliver targeted advertisements. Typically, this software encompasses features such as real-time analytics, reporting dashboards, and integration with ad networks. Common buyer personas for Publisher Ad Management Software include digital media managers, marketing teams, and sales operations personnel within publishing companies. These roles leverage the software to enhance their advertising strategies and improve overall operational efficiency.
Sorting: Highest -> Lowest
Showing 2 of 2 companies ranked by annual revenue.
Lexington, Kentucky, United States
Rubicon Project provides an automated advertising platform that enables publishers and advertisers to buy and sell digital advertising inventory through real-time bidding. The platform uses advanced algorithms and data analytics to help businesses maximize their ad revenue and reach their target audiences more effectively.
Texas, United States
Atmosphere is the world's leading streaming TV service for businesses, offering original, audio-optional TV channels. There is a channel for every business and mood. Atmosphere's TV channels fill the void for businesses in a world dominated by linear cable TV suited for at-home viewing. No cable carrier has addressed the need for TV programming that doesn't require audio or the love of sports to be enjoyed. Atmosphere's founders recognized that TV for business was broken and they set out to fix it. Closed-captioned talking heads, news and reality TV on mute is no way to watch TV in businesses. So Atmosphere set off to conquer an entirely new class of TV programming: audio-optional streaming TV. Businesses can now run their own marketing promotions both within their venues and outside of them by utilizing Atmosphere Ads, and keep the content fresh with custom playlists! Atmosphere was incubated under Chive Media Group and spun out in 2019.
Latka tracks 2 publisher ad management software companies with $100M+ in annual revenue. Together they generate $841.6M in annual revenue and employ 911 people.
Rubicon is the largest, with $697.6M in annual revenue, founded in 2008.
The average publisher ad management software company in this list makes $420.8M a year, across 2 companies with reported revenue. They serve 2.7M customers combined.
Ranked by annual revenue, the leaders are Rubicon and Atmosphere TV.
The 2 publisher ad management software companies with $100M+ in annual revenue tracked here have raised $486.1M in disclosed funding between them.
- Must enable centralized management of ad inventory - Must provide real-time analytics and reporting capabilities - Must facilitate the buying and selling of ad space - Must support integration with various ad networks and platforms - Must be suitable for media companies or publishers - Not just focused on ad placements; must also optimize campaign performance
Sign up to access all features
Sign up with GoogleSign up with LinkedInAlready have an account? Log in
GetLatka is trusted by 200k+ founders, researchers, and marketers.
No contracts, cancel at any time