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Rubiconrevenue, valuation & funding

Demand Side Platform (DSP)100 W Main St Ste 610, Lexington, KentuckyFounded 2008CEO Nate Morris

Rubicon Project provides an automated advertising platform that enables publishers and advertisers to buy and sell digital advertising inventory through real-time bidding.

rubicon.comLinkedInUpdated Sep 29, 2026
Annual revenue
$697.6M
Dec 2023 · investors.rubicon.com+3% YoY
Valuation
$950M
Aug 2017
Total raised
$296.1M
8 rounds
Employees
501
Jul 2025

Rubicon revenue

Rubicon's annual revenue was $697.6M in December 2023 (investors.rubicon.com), the most recent figure on record. That is up 3% from $675.4M a year earlier.

$0
$200M
$400M
$600M
$675.4M
$697.6M
20222023
ReportedOne figure per year; a reported figure wins over an estimate
All 2 revenue readings, with sources
As ofRevenueSource
Dec 2022$675.4Minvestors.rubicon.com
Dec 2023$697.6Minvestors.rubicon.com

Rubicon valuation

Rubicon is privately held, so there is no Rubicon stock to buy. Investors valued it at $950M in its August 2017 Series E.

Valuation history$950M Series E 2017$750M Series D 2017$450M Series C 2015

Rubicon funding rounds & investors

Rubicon has raised $296.1M across eight rounds since 2009. The latest was a $11.6M Series E in November 2018.

DateRoundRaisedValuation
Nov 2018Series E$11.6M–
May 2018Series E$65M–
Aug 2017Series E$50M$950M
Jan 2017Series D$74.4M$750M
Sep 2015Series C$57.1M$450M
Jan 2015Series B$32M–
Jul 2012Series A$5M–
2009Seed$1M–
Total raised$296.1M

Rubicon CEO, founders & employees

Nate Morris founded Rubicon in 2008 and runs it as CEO. Rubicon has 501 employees (July 2025, LinkedIn).

0
200
400
600
621
636
614
–
581
–
501
2018201920202021–22202320242025
ReportedOne figure per year; a reported figure wins over an estimate
All 7 headcount readings, with sources
As ofEmployeesSource
Jul 2025501LinkedIn
Jul 2023581–
Dec 2020614–
Aug 2020614–
Jun 2020636–
Dec 2019636–
Dec 2018621–

Rubicon FAQ

What is Rubicon's revenue?

Rubicon's annual revenue was $697.6M in December 2023, according to investors.rubicon.com. No later figure is on record.

What is Rubicon's valuation?

Investors valued Rubicon at $950M in its August 2017 Series E.

How much funding has Rubicon raised?

Rubicon has raised $296.1M across eight funding rounds. The latest was a $11.6M Series E in November 2018.

Is Rubicon publicly traded?

No. Rubicon is a private company, so its shares aren't traded on a stock exchange.

How many employees does Rubicon have?

Rubicon has 501 employees as of July 2025, according to LinkedIn.

Who is the CEO of Rubicon?

Nate Morris is the CEO of Rubicon and founded the company in 2008.

Who founded Rubicon?

Nate Morris founded Rubicon in 2008.

How this page is sourced

3 from public sources. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Sep 29, 2026Data disclaimerReport a correctionClaim this profileRun Rubicon? Join the podcast