2024 Revenue
$4M
Funding
$10.1M
YOY
38.2%
Team
80
Founded
2012
How Insticator CEO Zack Dugow grew to $4M revenue with a 80 person team in 2024.
Insticator is a publisher platform that delivers highly engaging content while serving viewable ads, empowering publishers to focus on creating meaningful stories.
Last updated
Insticator Revenue
In 2024, Insticator's revenue reached $4M. The company previously reported $2.9M in 2023. Since its launch in 2012, Insticator has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2024 | Insticator Hit $4m revenue in October 2024 | |
| 2023 | Insticator Hit $2.9m revenue in October 2023 | |
| 2021 | Insticator Hit $2.8m revenue in May 2021 | |
| 2012 | Launched with $0 revenue |
Insticator Valuation, Funding Rounds
Insticator has not publicly disclosed its valuation. The company has raised $10.1M in total funding to date.
Insticator has raised $10.1M in total funding across 3 rounds, with its most recent round in 2017.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|---|---|---|---|---|
| 2017 | Funding round | $5.2M | - | - | |
| 2016 | Funding round | $2.7M | - | - | |
| 2015 | Funding round | $2.2M | - | - |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Insticator yet.
Insticator Employees & Team Size
Insticator employs approximately 80 people as of 2026.
| Year | Milestone |
|---|---|
| 2024 | Reached 80 employees (October 2024) |
| 2023 | Reached 80 employees (October 2023) |
| 2022 | Reached 75 employees (October 2022) |
| 2021 | Reached 93 employees (December 2021) |
| 2021 | Reached 80 employees (May 2021) |
Frequently Asked Questions about Insticator
What is Insticator's revenue?
Insticator generates an estimated $4M in annual revenue.
Who founded Insticator?
Insticator was founded by Zack Dugow.
Who is the CEO of Insticator?
The CEO of Insticator is Zack Dugow.
How much funding does Insticator have?
Insticator raised $10.1M across 3 rounds.
How many employees does Insticator have?
Insticator has 80 employees.
Where is Insticator headquarters?
Insticator is headquartered in New York, New York, United States.
Compare Insticator to the industry
Insticator operates across multiple industries. Browse revenue, funding, and growth data for Insticator in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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