How Jugl CEO Arun Kumar grew Jugl to $2M revenue and 400 customers in 2024.

guys there we have it 20 years ago he launched his agency cap digisoft he says he always want to launched a product that would impact Millions he's now building juggle they're doing a hundred thousand dollars a month in Revenue up from almost nothing just a year ago he put in 250k in a pre you know up up front to get it going uh and then raise another two raising three million right now 2.3 are already wired on a 15 million valuation burning 100 Grand a month uh per month right now but doesn't concern him he got plenty of Runway team of 24 15 Engineers again a platform that helps you motivate track and measure Employee Engagement hey folks my guest today is Arun Kumar he's building a tool called juggle that's jugl.com it's employee and client success management platform our own you ready to take it to the top oh yes sir all right whenever I see a startup founder or they've got two jobs listed as present on their LinkedIn I'm always curious so you're doing juggle but you also have cap Digi soft solutions for the past 20 years how do these things fuel each other yes cab digisoft is my my my my first business I own it's a tech company I have around 400 employees working globally in operating from four countries but I'm always passionate about product you know through product we can able to impact under times a thousand times more than what you do through service industry so so we found a bigger opportunity and and I formed a dedicated team for Juggle and as juggle is a separate entity and we rise the funding and it's going great and by the way thanks for having me on your show of course you've been doing captivity software for almost 20 years juggle has been only three years I I love a story where a SAS founder found a need via their agency is that the pattern you fall into here is captivity soft and agency and that's how you discovered the idea for juggle uh I would say yes and no uh I I found this myself personally or not my team or anybody because I know I want to form the product again to keep it a story interesting uh through Captain D soft always I invest under two quarter million every year to find the product which can impact millions of businesses juggle is my fifth uh try on those process so every time I invest I learn something and I decided okay this I'm not going to impact millions of businesses from this product so I scale down or I close so juggle is my fifth Venture like that so I always explore I always explore invest all right let's talk about juggle or give me a customer story how's the customer using you today um in a Juggle is mainly designed for non-tech business owners right and countries like Asia Middle East Central America those people are non-tech business owners they don't have a proper tool to manage employee efficiency employee communication task force they are not and they are not a tech savvy business owners either so they are generally using the available tools like WhatsApp and then telegram they're using those tools but those tools are not efficiently designed to manage employee communication and employee productivity so the problem what we're trying to solve is like you don't again when you introduce a new product like slack and Microsoft team it is a painful process for them mainly they're getting user adaptation because the users are non-tech people and the interface is different The Habit is different approach is different so they miserably fail when they introduce this kind of tools govern can you give a real example can you name a company in Central America that's using you yeah so that is a that is a company called bamboo they have uh 200 employees they their business is managing um the building they construct the apartments they construct the sobbing complex and manage it and we have our office Central America office in that building so they are the first customer in Central America who are Dr Dash so it's also at least 200 clients and they're using WhatsApp for communicating between employees interesting now is bamboo is are they representative of your average or median customer today about 200 employees yes 200 employees is my average that is my average uh customer customer size employee size per organization oh what's going on there YouTube good to see you guys now imagine this you love watching these interviews with SAS Founders but imagine if we took all of the valuation data out from over 2807 interviews I've done manually saves you a lot of time well we've done this we've built the into the beautiful interface inside of founder path check this out I'll show you how you can access this in a second but you log in you connect your stripe account you see your valuation real time you can see what it changed over the past 88 days and even set goals for evaluation this year now the secret valuation is there's many different ways to value a SAS business so the reason you're going to see three or four different evaluations inside of your founder path dashboard this 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per year to use your technology so before before the pricing I want to talk about what is the impact jugular is giving so that I'm sorry my audience is extremely data driven and they're technical so I understand you want to talk about impact and all that let's talk about that towards the end though so on average what are these customers paying you per month or per year it is anywhere between three to five dollars per user per month okay and now that we have that so let's talk about the impact how are you measuring you know you know the impact bamboo is having by using juggle on their 200 employees all right you know let us say they are paying two thousand dollars per month salary per employee that is a that is a ballpark price and juggle will impact and improve 10 percentage of the productivity increase right we claim up to 40 percentage but I'm talking about minimum that means they are gaining two hundred dollars more productivity from the employee so when you do the comparison when you get 200 more productivity paying five dollars is no brain at 40. yeah but people have to believe the number you gave about productivity gains and increases right so like people that don't know you well would say well how do you measure 40 increase right how do you measure we have a free trial 30 days and we give a complete use case we take one Department we Implement juggle and then we also tell them how to measure that 10 to 20 productivity increase how do you know what their Baseline productivity was to know that you improved it 200 because we will we give them a blueprint of how you can measure uh the the productivity before juggle and after juggle but what what is the productivity metric like you know gallons of water for example or number of API calls or what is the actual thing you're measuring you see again you know how many tasks they do and how efficient they do this is the two datas we are looking for correct and when you are saying a task and there is no follow-up and there is no reminder for a task employees always go slow on the task base right not every employee is disciplined to check what is their task day to complete no so business owners doesn't have time to remind them give the list in front of them they don't have mechanism right now but in juggle they will get a reminder hey you have X number of tasks remaining correct and if you do this that is an encouragement waiting for you it's a psychological motivation task management the psychological motivation for people to complete it I see and then okay so a company like that has 200 full-time employees paying three to five per use dollars per user per month that means the average customer is going to be...