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Marketronrevenue & acquisition

Business Intelligence SoftwareHailey, IdahoFounded 1969

Marketron was acquired by Diversis Capital.

Marketron Broadcast Solutions is a provider of business software solutions and services. It offers software solutions for the media industry, including traffic, sales, digital media and business intelligence and media exchange services.

marketron.comLinkedInUpdated Aug 10, 2026
Annual revenue
$11.5M
Apr 2021
Owner
Diversis Capital
Date not on record
Employees
170
Apr 2021
Customers
7K

Marketron revenue

Marketron's annual revenue was $11.5M in April 2021, its last figure before Diversis Capital bought it (source not recorded).

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$5M
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$11.5M
2021
ReportedOne figure per year; a reported figure wins over an estimate
As ofRevenueSource
Apr 2021$11.5M–

– source not recorded

Who owns Marketron

Diversis Capital owns Marketron. The date and price of the deal are not on record.

Marketron CEO, founders & employees

Jim Howard founded Marketron in 1969 and led it as CEO. Marketron had 170 employees (April 2021).

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170
2021
ReportedOne figure per year; a reported figure wins over an estimate

Team mix (Apr 2021): 15 engineers, 3 in sales, 1 in marketing

Marketron FAQ

What was Marketron's revenue?

Before Diversis Capital bought it, Marketron's annual revenue was $11.5M in April 2021 (source not recorded).

Who owns Marketron?

Diversis Capital owns Marketron.

How many employees does Marketron have?

Marketron had 170 employees in April 2021.

Who founded Marketron?

Jim Howard founded Marketron in 1969.

How this page is sourced

Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Aug 10, 2026Data disclaimerReport a correctionClaim this profileRun Marketron? Join the podcast