Local Listing Management SoftwareHelsinki, FinlandFounded 2020CEO Jakob Wikström
Mobal (mobal.io) is a business profile automation platform that helps multi-location businesses keep their listings updated across major platforms including Google, Facebook, Instagram, and Apple Maps.
Mobal's annual revenue was about $1.5M (2023): calculated by GetLatka from what was said, from what Jakob Wikström said on camera. Mobal is #886 on the Latka List, level with five others. The list ranks the 1,301 companies Nathan Latka has interviewed by revenue.
| As of | Revenue | Source |
|---|---|---|
| 2021 | $1M | Jakob Wikström on cameraWatch at 4:02 |
| Jun 2022 | $420K | – |
| 2023 | $1.5M | Calculated from what Jakob Wikström saidWatch at 10:42 |
| Oct 2024 | $2.9MEST | GetLatka estimate |
| Nov 2024 | $2.9MEST | GetLatka estimate |
– source not recorded
Mobal is privately held, so there is no Mobal stock to buy. Investors valued it at $10M in its June 2022 Seed round.
Mobal has raised $2M in one round: a Seed round in June 2022.
| Date | Round | Raised | Valuation | Source |
|---|---|---|---|---|
| Jun 2022 | Seed | $2M | $10M | Jakob Wikström on cameraWatch at 4:27 |
| Total raised | $2M |
Nathan Latka has interviewed Mobal once, speaking with Jakob Wikström. Each figure links to the second it was said.
Watch: How Mobal Reached $1.5M ARR and 300 Customers with 200% Growth (Interview with CEO Jakob Wikström)January 2023 · Jakob Wikström, CEO and Co-Founder
Growth tactics they described: Cold OutreachWatch at 11:37
Mobal competes most directly with Ahrefs and SE Ranking. It is the smallest of the three by revenue.
| Company | Revenue | Employees | Customers | Founded |
|---|---|---|---|---|
 Ahrefs | $100M | 147 | 50K | 2010 |
 SE Ranking | $35M | 215 | – | 2012 |
| Mobal | $1.5M | 36 | 300 | 2020 |
#15 of 28 Local Listing Management Software companies by revenue · category median $2.3M · See the ranking
Jakob Wikström founded Mobal in 2020 and runs it as CEO. Mobal had 36 employees (March 2024, Latka Top 250 List), up from 31 a year earlier.
| As of | Employees | Source |
|---|---|---|
| Mar 2024 | 36 | Latka Top 250 List |
| Nov 2023 | 36 | – |
| Jan 2023 | 31 | – |
| Nov 2022 | 31 | – |
| Nov 2021 | 28 | – |
Mobal's annual revenue was about $1.5M in 2023. GetLatka worked that out from what Jakob Wikström said on camera.
Investors valued Mobal at $10M in its June 2022 Seed round, as Jakob Wikström said on camera.
Mobal has raised $2M in one funding round: a Seed round in June 2022.
No. Mobal is a private company, so its shares aren't traded on a stock exchange.
Mobal had 36 employees in March 2024, according to the Latka Top 250 list.
Jakob Wikström is the CEO of Mobal and founded the company in 2020. Nathan Latka interviewed Jakob Wikström in January 2023.
Jakob Wikström founded Mobal in 2020.
9 said on camera · 1 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice. The Latka List ranks the private, operating companies Nathan Latka has interviewed by the latest revenue figure on each profile, reported or estimated; equal figures share a rank.
Updated Oct 29, 2026Data disclaimerReport a correctionClaim this profile