Observepoint revenue is $16 million
Observepoint team size is 89 employees
How did Latka collect this data?
Latka collected this data by interviewing Observepoint CEO Rob Seolas on 01/11/2016
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Observepoint
251-West River Park Drive Provo, Utah, United States
How Observepoint hit $16M Revenue with 250 customers in 2022.
Monitor, test and validate the accuracy of your web tags, critical user paths and more with ObservePoint's automated Data Quality Assurance solution.
2010
Founded
$16M
2022 Revenue
YOY
$31.4M
Funding
Observepoint Revenue
In 2022, Observepoint revenue run rate hit $16M in revenue.
2020
Observepoint hit $16M in revenue in 2020
2019
Observepoint hit $11M in revenue in 2019
2018
Observepoint hit $10M in revenue in 2018
2010
Observepoint launched in 2010 with $0 revenue
Observepoint Funding History
Why are so many SaaS founders taking money from Founderpath.com instead of VC`s?
2019
Observepoint raised a of $3M
2016
Observepoint raised a of $7M
2016
Observepoint raised a of $19.4M
2016
Observepoint raised a of $2M
| FUNDING DATE | ROUND | AMOUNT | VALUATION |
|---|---|---|---|
| 06/08/2019 | $3M | ||
| 03/15/2016 | $7M | ||
| 03/15/2016 | $19.4M | ||
| 01/11/2016 | $2M |
Team
Observepoint has 89 total employees and 13 sales reps that carry a quota. They have 250 customers an engineering team of 22 and a marketing team of 8
| DISTRIBUTION | QTY |
|---|---|
| Total team size | 89 |
| Engineer | 22(25%) |
| Sales | 13(15%) |
| Marketing | 8(9%) |
CEO/Founder
Rob Seolas
Rob Seolas is a Digital Marketing Veteran, having spent his entire career in the space. He formed one of the first ad programs while still in college. He co-founded iLeadMedia in 2002, which was at the forefront of online lead generation and loyalty programs. After rapid growth it was acquired by Think Parternership in 2006. Rob has been a part of several other successful digital companies over the past 15 years.
Q&A
What`s your age?
46
Favorite online tool?
Domo
Favorite book?
The Advantage
Favorite CEO?
Steve Jobs
Advice for 20 year old self
Keep going
Customers
Observepoint has 250 customers.
Lifetime Months
200
x
Monthly ARPU
$3.3K
=
Lifetime Dollar
$666.7K
Acquisition Cost
$30K
Average Annual Price
$40K
Churn
Observepoint has an annual churn rate of 6.00%.
Gross Annual Dollar Churn
-6.00%
Annual Dollar Expansion
10.00%
Net Revenue Retention
104.00%
About Observepoint
Monthly Revenue
$1.3M
-
Total Expenses
$0.0
=
Net Income
$0.0
EBIDTA Margin
0.0%
+
YOY Growth
45.45%
=
Rule of 40
45
Observepoint Board of Directors
| Name | Position |
|---|
Observepoint Executives
| Name | Position |
|---|---|
| Rob Seolas | CEO |
Observepoint Employees
| Name | Position |
|---|---|
| Rob Seolas | CEO |
Frequently Asked Questions about Observepoint
When was Observepoint founded?
Observepoint was founded in 2010.
How much revenue does Observepoint generate?
Observepoint generates $16M in revenue.
Who is the CEO of Observepoint?
The CEO of Observepoint is Rob Seolas.
How much funding does Observepoint have?
Observepoint was raised $31.4M.
How many employees does Observepoint have?
Observepoint has raised 89 employees.
Where is Observepoint headquarters?
Observepoint headquater is at United States