Founder Interview Video
How OnBoard Bootstrapped to $15M ARR and 600 Bank Customers Before Raising $100M (Interview with Co-Founder & CEO Paroon Chadha)
Chapters
- 0:00Introduction and Company Overview
- 0:38Bootstrapping to $15M ARR
- 2:01First Product and the 2009 Financial Crisis
- 4:14Growing 50% and Staying Focused on Product
- 4:54Ideal Customer Profile and Vertical Discipline
- 6:47600 Bank Customers and Partnership Strategy
- 10:25Why Paroon Decided to Take Institutional Capital
- 12:35First $5M PE Round and Secondary Liquidity
- 14:22Raising $100M and What Changed
- 15:51Unit Economics and the 1.5-Week Fundraising Process
- 20:01Term Sheet Strategy and Valuation
- 21:16Post-Raise Priorities: Team, Product, and M&A
- 22:07First Acquisition: 60-Person Toronto Team
- 23:29Key Lessons: Niche, Unit Economics, and Playing Long Ball