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How Phobio CEO Stephen Wakeling grew to $10.7M revenue with a 46 person team in 2024.

Provider of software development services intended to empower the retailers in easing the process. The company's software includes Safetrade which is a handset trade-in program and Rodio which offers a retail communications platform, enabling retailers to handle all aspects of device trade-in and increase customer engagement.

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Phobio Revenue

In 2024, Phobio's revenue reached $10.7M. The company previously reported $7.2M in 2023. Since its launch in 2009, Phobio has shown consistent revenue growth.

Phobio Revenue GrowthReported revenue / ARR over time$0$2.5M$5M$7.5M$10M$12.5M200920112013201520172019202120232024$0$8M$10.7MSource: GetLatka.com
YearMilestoneQuote
2024Phobio Hit $10.7m revenue in October 2024
2023Phobio Hit $7.2m revenue in October 2023
2021Phobio Hit $8m revenue in April 2021
2009Launched with $0 revenue

Phobio Valuation, Funding Rounds

Phobio is a bootstrapped Application Development Software startup. Founded in 2009, Phobio has grown to $10.7M in revenue without raising any venture capital or outside funding.

As a self-funded Application Development Software SaaS company, Phobio has built its business with no outside investment.

Phobio Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12009Source: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founder / CEO

Stephen Wakeling

CEO

Stephen Wakeling is an entrepreneur with a track record of developing disruptive, experience oriented technology-powered services. Phobio (founded 2010) builds and markets premier software powered services for electronics retailers. Phobio’s software and services power trade-in programs for Apple and Costco. Stephen is a journalist by education and a technologist at heart. He thrives on start-up culture and enjoys working as a mentor with early stage entrepreneurs through his work with Central MIchigan University and various boards. Stephen is an avid pilot and lives with his wife and sons in Atlanta.

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Customers

We do not have customer count information for Phobio yet.

Phobio Employees & Team Size

Phobio employs approximately 46 people as of 2026, up from 44 in 2023, including 7 sales reps that carry a quota.

Phobio Team GrowthReported headcount over time020406080100200920112013201520172019202120232024004646Source: GetLatka.com
YearMilestone
2024Reached 46 employees (December 2024)
2024Reached 44 employees (October 2024)
2023Reached 44 employees (October 2023)
2023Reached 44 employees (September 2023)
2023Reached 43 employees (January 2023)
2022Reached 42 employees (October 2022)
2022Reached 51 employees (January 2022)
2021Reached 59 employees (December 2021)
2021Reached 63 employees (August 2021)
2021Reached 95 employees (April 2021)

Frequently Asked Questions about Phobio

What is Phobio's revenue?

Phobio generates an estimated $10.7M in annual revenue.

Who founded Phobio?

Phobio was founded by Stephen Wakeling.

Who is the CEO of Phobio?

The CEO of Phobio is Stephen Wakeling.

How much funding does Phobio have?

Phobio is bootstrapped and has not raised outside funding.

How many employees does Phobio have?

Phobio has 46 employees.

Where is Phobio headquarters?

Phobio is headquartered in Atlanta, Georgia, United States.

Compare Phobio to the industry

Phobio operates across multiple industries. Browse revenue, funding, and growth data for Phobio in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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