PicMonkey
Valuation
$2M
2024 Revenue
$14.7M
Customers
1M
Funding
$41M
YOY
2,136.5%
Avg ACV
$15
Team
6
Founded
2012
How PicMonkey CEO Frits Habermann grew PicMonkey to $14.7M revenue and 1M customers in 2024.
Operator of a web-based photo editing and graphic design platform. The company's web-based photo editing and graphic design platform includes creative tools for editing and designing of cards, announcements and pictures, which is used by consumers, small and medium business, non-profitable and academic institutions and large enterprises
Last updated
PicMonkey Revenue
In 2024, PicMonkey's revenue reached $14.7M. The company previously reported $681.7K in 2024. Since its launch in 2012, PicMonkey has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | PicMonkey Hit $14.7m revenue in November 2024Source |
| 2024 | PicMonkey Hit $681.7k revenue in October 2024 |
| 2023 | PicMonkey Hit $657.3k revenue in October 2023 |
| 2021 | PicMonkey Hit $1.2m revenue in April 2021 |
| 2012 | Launched with $0 revenue |
PicMonkey Valuation, Funding Rounds
PicMonkey's most recent disclosed valuation is $2M.
PicMonkey has raised $41M in total funding across 1 round, with its most recent round in 2015.
| Year | Round | Amount | Valuation | % Sold |
|---|---|---|---|---|
| 2015 | Funding round | $41M | - | - |
PicMonkey Employees & Team Size
PicMonkey employs approximately 6 people as of 2026.
PicMonkey has 6 total employees in different roles and functions. They have 1M customers that rely on the company's solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 6 employees (October 2024) |
| 2023 | Reached 6 employees (October 2023) |
| 2022 | Reached 7 employees (October 2022) |
| 2021 | Reached 13 employees (December 2021) |
| 2021 | Reached 51 employees (April 2021) |
Founder / CEO
Frits Habermann
Frits Habermann is a Tech Entrepreneur, Landscape Photographer and CEO at PicMonkey. He spent 20 years at Adobe, where he co-founded Adobe InDesign and later ran the Core Technologies group. More recently, Frits served as CTO for PopCap Games and CTO/Head of Product at Lynda.com.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
See how PicMonkey acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.
LockedFrequently Asked Questions about PicMonkey
What is PicMonkey's revenue?
PicMonkey generates $14.7M in revenue.
Who founded PicMonkey?
PicMonkey was founded by Frits Habermann.
Who is the CEO of PicMonkey?
The CEO of PicMonkey is Frits Habermann.
How much funding does PicMonkey have?
PicMonkey raised $41M.
How many employees does PicMonkey have?
PicMonkey has 6 employees.
Where is PicMonkey headquarters?
PicMonkey is headquartered in Seattle, Washington, United States.
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Compare PicMonkey to the industry
PicMonkey operates across multiple industries. Browse revenue, funding, and growth data for PicMonkey in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .