Privyrevenue & funding

Email Marketing SoftwareLos Angeles, CaliforniaFounded 2010CEO Alex Persson

Privy is an email and SMS marketing platform for small and mid-sized ecommerce brands, using on-site pop-ups to grow subscriber lists and automated messages to recover abandoned carts.

privy.com LinkedInUpdated Oct 29, 2026

Annual revenue: $11.4M; Dec 2020+27% YoY
Latka List: #351; of 1,301 interviewed companies
Total raised: $8.4M; 4 rounds
Employees: 80; Oct 2026
Customers: 6K

Privy revenue

Privy's annual revenue was $11.4M in December 2020 (source not recorded), the most recent figure on record. That is up 27% from $9M a year earlier. Privy is #351 on the Latka List. The list ranks the 1,301 companies Nathan Latka has interviewed by revenue.

$5M

$10M

–

$1.3M

$3.1M

$9M

$11.4M

20102011–162017201820192020

ReportedFounded 2010 at $0; every reading has its own bar

All 4 revenue readings, with sources

As of	Revenue	Source
Jun 2017	$1.3M	Ben Jabbawy on cameraWatch at 6:31
2018	$3.1M	Ben Jabbawy on cameraWatch at 6:16
Dec 2019	$9M	–
Dec 2020	$11.4M	–

– source not recorded

Privy funding rounds & investors

Privy has raised $8.4M across four rounds since 2010. The latest was a $4.2M Series A in October 2018, led by the Cambridge.

Date	Round	Raised	Led by	Source
Oct 2018	Series A	$4.2M	the Cambridge	Press & News
Oct 2017	Funding round	$2.2M		–
Jun 2013	Funding round	$1.7M		–
Dec 2010	Seed	$330K		Press & News
	Total raised	$8.4M

Interviews with Ben Jabbawy

Nathan Latka has interviewed Privy once, speaking with Ben Jabbawy. Each figure links to the second it was said.

Watch

Ben Jabbawy, Founder

How Privy Grew from $1.3M to $3.1M ARR with App Exchange Distribution (Interview with Founder Ben Jabbawy)

Revenue$3.1MWatch at 6:16
Revenue$1.3MWatch at 6:31
Average contract$300 per month (inside-sales segment average)Watch at 1:48
Revenue per user$50 per month (self-serve segment average)Watch at 1:42
Gross churn3% gross MRR churn (his range: between three and four; period not stated)Watch at 13:22
CAC payback (months)2 months (his range: between two and three; inside-sales team only)Watch at 15:41
+2 more

Read the interview Watch

Growth tactics they described: App ExchangesWatch at 7:27

Privy competitors

Privy competes most directly with DocuSign and Pandadoc. It is the smallest of the three by revenue.

Company	Revenue	Funding	Employees	Customers	Founded
DocuSign	$3.2B	$1.3B	29.4K	250K	2003
Pandadoc	$100M	$106.1M	875	30K	2011
Privy	$11.4M	$8.4M	80	6K	2010

#64 of 774 Email Marketing Software companies by revenue · category median $1.2M · See the ranking

Privy CEO & employees

Alex Persson is CEO of Privy. Privy has 80 employees (October 2026, Company Website).

Alex PerssonCEO
Ryan PinkhamSVP of Revenue Operations
Ben JabbawyInterviewed by Nathan Latka
1 interview

InvestorsAmish Shah, Christine Tsai, Mike Volpe

–

2018201920202021–2220232024–252026

ReportedOne figure per year; a reported figure wins over an estimate

All 6 headcount readings, with sources

As of	Employees	Source
Oct 2026	80	Company Website
Jul 2023	47	–
Dec 2020	79	–
Jun 2020	76	–
Dec 2019	66	–
2018	20	Ben Jabbawy on cameraWatch at 2:25

Privy FAQ

What is Privy's revenue?

Privy's annual revenue was $11.4M in December 2020 (source not recorded). No later figure is on record.

How much funding has Privy raised?

Privy has raised $8.4M across four funding rounds. The latest was a $4.2M Series A in October 2018, led by the Cambridge.

Who owns Privy?

Privy is privately held. Its lead investors include the Cambridge.

How many employees does Privy have?

Privy has 80 employees as of October 2026, according to the company's website.

Who is the CEO of Privy?

Alex Persson is the CEO of Privy.

How this page is sourced

11 said on camera · 3 from public sources. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice. The Latka List ranks the private, operating companies Nathan Latka has interviewed by the latest revenue figure on each profile, reported or estimated; equal figures share a rank.

Updated Oct 29, 2026Data disclaimer Report a correction Claim this profile