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How SelfMade CEO Brian Schechter grew SelfMade to $27.5M revenue with a 575 person team in 2024.

Developer of an image editing platform designed to help express and grow their personal brand on social media. The company's photo editing application helps users grow their social media presence enabling them to gain social media support and reach out to a greater audience.

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SelfMade Revenue

In 2024, SelfMade's revenue reached $27.5M. The company previously reported $21.8M in 2023. Since its launch in 2015, SelfMade has shown consistent revenue growth.

SelfMade Revenue GrowthReported revenue / ARR by year$0$6M$12M$18M$24M$30M201520172019202120232024$0$15M$22M$28MSource: GetLatka.com
YearMilestone
2024SelfMade Hit $27.5m revenue in October 2024
2023SelfMade Hit $21.8m revenue in December 2023
2021SelfMade Hit $14.6m revenue in April 2021
2015Launched with $0 revenue

SelfMade Valuation, Funding Rounds

SelfMade has not publicly disclosed its valuation. The company has raised $16M in total funding to date.

SelfMade has raised $16M in total funding across 3 rounds, with its most recent round in 2019.

SelfMade Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$4M$8M$12M$16M$20M201520162017201820192015 cumulative: $0 • 2015 Founded: $02016 cumulative: $3M • 2015 Founded: $0 • 2016 Funding round: $3M2017 cumulative: $11M • 2015 Founded: $0 • 2016 Funding round: $3M • 2017 Funding round: $8M2019 cumulative: $16M • 2015 Founded: $0 • 2016 Funding round: $3M • 2017 Funding round: $8M • 2019 Funding round: $5M$16M2015 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold
2019Funding round$5M--
2017Funding round$8M--
2016Funding round$3M--

SelfMade Employees & Team Size

SelfMade employs approximately 575 people as of 2026, up from 499 in 2023.

SelfMade has 575 total employees in different roles and functions.

SelfMade Team GrowthReported headcount over time012525037550062520152017201920212023202400575575Source: GetLatka.com
YearMilestone
2024Reached 575 employees (December 2024)
2024Reached 499 employees (October 2024)
2023Reached 499 employees (December 2023)
2022Reached 434 employees (December 2022)
2021Reached 402 employees (December 2021)
2021Reached 170 employees (April 2021)

Founder / CEO

Brian Schechter

Brian Schechter has 2 current jobs as Partner at Primary Venture Partners and Co-Founder & CEO at SelfMade. Additionally, Brian Schechter was also a Co-CEO & Co-Founder at HowAboutwe.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for SelfMade yet.

Frequently Asked Questions about SelfMade

What is SelfMade's revenue?

SelfMade generates $27.5M in revenue.

Who founded SelfMade?

SelfMade was founded by Brian Schechter.

Who is the CEO of SelfMade?

The CEO of SelfMade is Brian Schechter.

How much funding does SelfMade have?

SelfMade raised $16M.

How many employees does SelfMade have?

SelfMade has 575 employees.

Where is SelfMade headquarters?

SelfMade is headquartered in New York, New York, United States.

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Compare SelfMade to the industry

SelfMade operates across multiple industries. Browse revenue, funding, and growth data for SelfMade in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

SelfMade Revenue 2024: $27.5M ARR, $16M Raised