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Valuation

$14M

2021 Revenue

$4.7M

Customers

75K

Funding

$14M

Avg ACV

$62

Team · 2020

324

Founded

2006

How Shift CEO George Arison grew to $4.7M revenue and 75K customers in 2021.

Reinvent the used car industry

Last updated

Shift Revenue

In 2021, Shift's revenue reached $4.7M. The company previously reported $44.4M in 2020. Since its launch in 2006, Shift has shown consistent revenue growth.

Shift Revenue GrowthReported revenue / ARR over time$0$10M$20M$30M$40M$50M200620082010201220142016201820202021$0$4.7MSource: GetLatka.com interview on Mar 16, 2020 with Shift CEO George Arison
YearMilestoneQuote
2021Shift Hit $4.7m revenue in September 2021
2020Shift Hit $44.4m revenue in March 2020
2006Launched with $0 revenue

Shift Valuation, Funding Rounds

Shift's most recent disclosed valuation is $14M.

Shift has raised $14M in total funding across 3 rounds, most recently a $6M Series B round in 2013.

Shift Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$3M$0.4$6M$0.6$9M$0.8$12M$1$15M20062007200820092010201120122013Source: GetLatka.com interview on Mar 16, 2020 with Shift CEO George Arison
YearRoundAmountValuation% SoldQuote
2013Series B$6M--
2012Venture Round$6M--
2011Series A$2M--

Founder / CEO

George Arison

CEO

George Arison is the co-founder of Shift, an online marketplace disrupting the used car industry. An immigrant from Georgia and lifelong entrepreneur, he also co-founded the first on-demand mobile transportation booking technology Taxi Magic (now known as Curb), as well as working for Google and BCG.

Q&A

QuestionAnswer
What's your age?41
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

Shift serves 75K customers.

Shift Employees & Team Size

Shift employs approximately 324 people as of 2026, up from 259 in 2019, including 45 sales reps that carry a quota. It serves 75K customers that rely on its solutions.

Shift Team GrowthReported headcount over time01252503755006252006200820102012201420162018202000324324Source: GetLatka.com interview on Mar 16, 2020 with Shift CEO George Arison
YearMilestone
2020Reached 324 employees (December 2020)
2020Reached 526 employees (March 2020)
2019Reached 259 employees (December 2019)
2018Reached 232 employees (December 2018)

Frequently Asked Questions about Shift

What is Shift's revenue?

Shift generates $4.7M in revenue.

Who founded Shift?

Shift was founded by George Arison.

Who is the CEO of Shift?

The CEO of Shift is George Arison.

How much funding does Shift have?

Shift raised $14M across 3 rounds.

How many employees does Shift have?

Shift has 324 employees.

Where is Shift headquarters?

Shift is headquartered in San Francisco, California, United States.

Compare Shift to the industry

Shift operates across multiple industries. Browse revenue, funding, and growth data for Shift in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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