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Smartlook logo
Founded 2016

Smartlook

 
2020 Revenue

$1.9M

YOY

100%

Funding

$250.0K

Overview

About Smartlook

Analyzing user behavior

Monthly Revenue

$160.0K

Total Expenses

$125.0K

=
Net Income

$35.0K

Ebidta Margin

0%

+
YOY Growth

100%

=
Rule of 40

100


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Smartlook CEO Petr Janosik on 02/17/2020.

Watch the podcast


Headquarters

20 Lidická s.r.o.Jihomoravský krajCzechia

Smartlook Revenue vs Funding

$Funding$Revenue

Revenue

In 2020, Smartlook revenue run rate hit $1.9M in revenue.

20162020$1.9M

Funding History

Smartlook has raised $250.0K.

Funding Amount

$250.0K

Funding Rounds

-

Monthly Burn

$35.0K

Customers

Smartlook has 2000 customers.

Lifetime Months

40

×
Monthly ARPU

$80.0

=
Lifetime Dollars

$3.2K


Acquisition Cost

$200.0

Average Annual Price

$960.0

$0$960.03 month payback period024681012

Churn

Smartlook has an annual churn rate of 30%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-30%

Annual Dollar Expansion

+30%

Net Revenue Retention

100%

Team

Employees

Smartlook has 30 employees.They have 3 sales reps that carry a quota and an engineering team of 15.

302020
DistributionQty

All

30

Engineers

15 (50%)

Quota Carrying

3 (10%)

CEO/Founder

Petr Janosik

Smartlook records users on websites and in iOS & Android apps. With features that allow you to find useful information even in thousands of recordings in no time.


Q&A

What's your age?

33

Favorite online tool?

Mytodo

Favorite book?

Radical Candor

Favorite CEO?

No

Advice for 20 year old self

Study more drink less


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