SpyFu
Valuation
$6.9M
2025 Revenue
$2.3M
Funding
$0
Team
21
Founded
2005
How SpyFu CEO Mike Roberts grew SpyFu to $2.3M revenue with a 21 person team in 2025.
SpyFu helps you spy on your competitors use their search marketing secret formula to improve your own business. Deep research or quick glimpses at their ad habits show you what works and what to avoid when you're connecting with your target audience. Learn how your competitors’ trail of actions paid off for them, their exact ad copy that drives leads, and gives an unrelenting, over-their-shoulder peek at blueprints of their most-guarded online advertising plans. www.twitter.com/spyfu www.facebook.com/spyfu resources.spyfu.com
Last updated
SpyFu Revenue
In 2025, SpyFu's revenue reached $2.3M. Since its launch in 2005, SpyFu has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2025 | SpyFu Hit $2.3m revenue in July 2025 |
| 2005 | Launched with $0 revenue |
SpyFu Valuation, Funding Rounds
SpyFu's most recent disclosed valuation is $6.9M.
SpyFu is a bootstrapped Search Advertising Software startup. Founded in 2005, SpyFu has grown to $2.3M in revenue without raising any venture capital or outside funding.
As a self-funded Search Advertising Software SaaS company, SpyFu has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
SpyFu Employees & Team Size
SpyFu employs approximately 21 people as of 2026.
SpyFu has 21 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 21 employees (July 2025) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for SpyFu yet.
Frequently Asked Questions about SpyFu
What is SpyFu's revenue?
SpyFu generates $2.3M in revenue.
Who is the CEO of SpyFu?
The CEO of SpyFu is Mike Roberts.
How much funding does SpyFu have?
SpyFu raised $0.
How many employees does SpyFu have?
SpyFu has 21 employees.
Where is SpyFu headquarters?
SpyFu is headquartered in Scottsdale, Arizona, United States.
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Compare SpyFu to the industry
SpyFu operates across multiple industries. Browse revenue, funding, and growth data for SpyFu in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .