Jekowsky referenced Toast as a benchmark for Cents' product architecture and revenue mix across hardware, SaaS, and payments, noting the split is not dissimilar to Toast's. He also mentioned Olo, Slice, and Jabbi as examples of companies that tried to expand horizontally into adjacent markets, which he used to illustrate the risk of losing focus on a core vertical. These references were made as strategic comparisons, not as claims about those companies' confirmed financial figures.
Jekowsky did not name direct laundry-industry software competitors by name in the interview. He noted that prior investment in the laundry technology space was concentrated in direct-to-consumer on-demand laundry delivery businesses, which he described as ultimately dependent on local laundromats, leaving the operator-facing software market underserved before Cents entered.