Wistia logo
Founded 2006

Wistia

2021 Revenue

$60.0M

YOY

Funding

$1.4M

How Wistia hit $60.0M in Revenue with 50K Customers in 2021.

About Wistia

Market your videos and shows

Monthly Revenue

$5.0M

$1.8M (0.00%)
Total Expenses

$4.6M

=
Net Income

$450.0K

Ebidta Margin

9.00%

+
YOY Growth

=
Rule of 40

9


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Wistia CEO Chris Savage on 02/18/2021

Watch the podcast


Headquarters

17 Tudor Street CambridgeMassachusettsUnited States
$Funding$Revenue

Wistia Revenue

In 2021, Wistia revenue run rate hit $60.0M in revenue.

225.00%▲54.00%▲$12.0M$39.0M$60.0M

Wistia Valuation and Funding History

Wistia has raised a total of $1.4M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation
03/24/2010Angel Round$775.0K
01/01/2008Angel Round$650.0K

Customers

Wistia has 50K customers.

Lifetime Months

66

×
Monthly ARPU

$100.0

=
Lifetime Dollars

$6.7K


Acquisition Cost

$780.0

Average Annual Price

$1.2K

$0$1.2K8 month payback period024681012

Churn

Wistia has an annual churn rate of 18.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-18.00%

Annual Dollar Expansion

0.00%

Net Revenue Retention

82.00%

Team

Employees

Wistia has 128 employees. They have 17 sales reps that carry a quota, an engineering team of 29 and a marketing team of 10.

2017201820192020-4.00%▼19.00%▲5.00%▲
DistributionQty

Total Team Size

128

Engineers

29 (23%)

Sales

17 (13%)

Marketing

10 (8%)

CEO/Founder

Chris Savage

Chris Savage is the co-founder and CEO of Wistia, a web-based software solution that helps marketers turn viewers into brand advocates to grow their businesses. After graduating from Brown University, Chris and his co-founder Brendan Schwartz, started Wistia in Brendan’s living room in 2006. They founded the company with the goal of helping businesses effectively market their products or services more creatively through video. Recently, Savage and Schwartz turned down an offer to sell Wistia and took on $17.3M in debt instead, which allowed them to buy out their investors, gain full control of Wistia, and take the path less traveled in the tech industry. Now, more than 500,000 businesses across 50 countries depend on Wistia's products to build their brands and their businesses, including HubSpot, MailChimp, Sephora, Starbucks, and Tiffany & Co.


CEO Q&A

What's your age?

36

Favorite online tool?

Premier

Favorite book?

Masters of Doom

Favorite CEO?

Ben Chesnut

Advice for 20 year old self

You don't have to reinvent everything


Is this your company? Add our badge to your website:

Wistia Board of Directors

NamePosition
Ashton PeeryBoard Director
Farrah KennedyMember Of The Board Of Advisors

Wistia Executives

NamePosition
Chris SavageChief Executive Officer, Co-Founder
Ben RuedlingerChief Innovation Officer
Brendan SchwartzChief Technology Officer, Co-Founder

Wistia Employees

NamePosition
Adam DayCreative Consultant
Jessica CarlsonDirector of Product Marketing
Adaora AsalaGM VP of Product Soapbox
Jacob DewarSolutions Associate
Peter von BurchardVP of Sales
Chris LavigneVideo Producer

Frequently Asked Questions about Wistia

When was Wistia founded?

Wistia was founded in 2006.


Who is the CEO of Wistia?

The CEO of Wistia is Chris Savage


How many employees does Wistia have?

Wistia has 128 employees.

How much revenue does Wistia generate?

Wistia generates $60.0M in revenue.


How much funding does Wistia have?

Wistia has raised $1.4M.


Where is Wistia headquarters?

Wistia is headquartered at 17 Tudor Street CambridgeMassachusettsUnited States

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