Palash Soni
- CEO and Co-Founder at Goldcast
GetLatka interview
How Goldcast Grew from $2M to $8M in Revenue Using Digital Events and Video Content (Interview with CEO Palash Soni)
Palash Soni (CEO and Co-Founder of Goldcast) spoke to Nathan Latka on March 28, 2024.
Goldcast figures from the interview
- Revenue (2024)
- $8M
- Revenue (2 years prior) (2021)
- $2M
- Total Funding Raised
- $39.3M
- Attendance Lift from Calendar Invites (2024)
- 30% to 40%
“We are a b to b video and event marketing software. And I'm going to talk about how do we use a video and digital event strategy to drive an awesome go to market motion.”
“What I'm going to talk about helped us get from 2 to 8,000,000 in the last two years. This was especially after we moved out of founder sales.”
“SaaS is a red fucking ocean. We all know it's so crowded.”
Bio
Palash Soni, Goldcast co-founder and CEO, got his first taste of entrepreneurship charging kids from the neighborhood to play video games on his second-hand console. Soni says he’s always been fascinated by legacy companies like Microsoft, Verizon and Disney that excelled at identifying and riding longterm trends, while also building resilience. Palash got his start in engineering, then moved on to leadership roles at a mobile adtech company. He began pursuing an MBA at Harvard but after meeting his co-founders and developing the idea for Goldcast, he took a leave of absence to pursue his vision of helping B2B marketers run engaging digital events. He loves to read, especially science, biology and history books.