Steve Benson
- Founder and CEO at Badger Maps
GetLatka interview
How Badger Maps Reached $6M ARR with 4,000 Customers Fully Bootstrapped (Interview with CEO Steve Benson)
Steve Benson (Founder and CEO of Badger Maps) spoke to Nathan Latka on November 7, 2023.
Badger Maps figures from the interview
- ARR (2023)
- $6M
- Customers (Logos) (2023)
- 4,000
- Avg Seat Price (2023)
- $55
- Annual Growth (2023)
- 15%
- Live Seats (2023)
- 8,000
“It was SaaS company, then then podcast, and then university.”
“We don't have to have a huge podcast. You have to have a podcast that is very specifically valuable in some way to a very specific group of people, your ideal customer profile.”
“If 300 people are listening to your podcast, but there are 300 people that are your ideal customer profile who each pay you a $100 a year, that's amazing.”
Company
Badger Maps
San Francisco, United States · Founded 2012
- Revenue
- $7.7M
- Funding
- $462.5K
- Team size
- 73
- Customers
- 4K