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How Awardco CEO Steve Sonnenberg grew Awardco to $75.2M revenue with a 629 person team in 2024.

Traditional recognition programs reward employees with plaques, pins, or a limited catalog of gifts. But tchotchkes aren't truly motivational to employees. Employees want rewards that are genuinely useful, rewards they deeply desire. Awardco has revolutionized employee recognition systems by providing employees with unlimited choices in their rewards. Your employees can pick from the millions of products sold on Amazon, vacations through Expedia, and tickets to concerts, Broadway plays, and sporting events. Whether your employee wants a tandem bicycle, tickets to One Direction, a new iPad mini, or a trip to Milan, they can earn it all! Nothing is more motivational than unlimited options.

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Awardco Revenue

In 2024, Awardco's revenue reached $75.2M. The company previously reported $43.4M in 2023. Since its launch in 2015, Awardco has shown consistent revenue growth.

Awardco Revenue GrowthReported revenue / ARR by year$0$20M$40M$60M$80M201520172019202120232024$0$8M$25M$40M$43M$75MSource: GetLatka.com
YearMilestone
2024Awardco Hit $75.2m revenue in October 2024
2023Awardco Hit $43.4m revenue in November 2023
2022Awardco Hit $40.4m revenue in November 2022
2021Awardco Hit $25m revenue in November 2021
2021Awardco Hit $25m revenue in November 2021
2020Awardco Hit $8.1m revenue in June 2020
2015Launched with $0 revenue

Awardco Valuation, Funding Rounds

Awardco reached a $1B valuation in 2025, set during its Series B round.

Awardco has raised $235M in total funding across 3 rounds, most recently a $165M Series B round in 2025.

Awardco Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$250M$500M$750M$1B$1B2015201720192021202320252015 cumulative: $0 • 2015 Founded: $02020 cumulative: $5M • 2015 Founded: $0 • 2020 Seed Round: $5M2021 cumulative: $70M • 2015 Founded: $0 • 2020 Seed Round: $5M • 2021 Series A: $65M2025 cumulative: $235M • 2015 Founded: $0 • 2020 Seed Round: $5M • 2021 Series A: $65M • 2025 Series B: $165M @ $1B valuation$235M2015 Founded: $0 valuation2025 Series B: $1B valuation$1BSource: GetLatka.com
YearRoundAmountValuation% Sold
2025Series B$165M$1B17%
2021Series A$65M--
2020Seed Round$5M--

Awardco Employees & Team Size

Awardco employs approximately 629 people as of 2026, up from 523 in 2024.

Awardco has 629 total employees in different roles and functions and 128 sales reps that carry a quota.

Awardco Team GrowthReported headcount over time015030045060075020152017201920212023202500629629Source: GetLatka.com
YearMilestone
2025Reached 629 employees (November 2025)
2024Reached 523 employees (December 2024)
2024Reached 489 employees (October 2024)
2023Reached 389 employees (November 2023)
2023Reached 389 employees (September 2023)
2023Reached 389 employees (July 2023)
2023Reached 385 employees (January 2023)
2022Reached 385 employees (November 2022)
2022Reached 385 employees (January 2022)
2021Reached 238 employees (November 2021)
2021Reached 238 employees (November 2021)
2021Reached 219 employees (August 2021)
2020Reached 97 employees (November 2020)
2020Reached 97 employees (June 2020)

Founder / CEO

Steve Sonnenberg

Steve Sonnenberg is listed as Founder / CEO at Awardco.

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Customers

We do not have customer count information for Awardco yet.

Frequently Asked Questions about Awardco

What is Awardco's revenue?

Awardco generates $75.2M in revenue.

Who founded Awardco?

Awardco was founded by Steve Sonnenberg.

Who is the CEO of Awardco?

The CEO of Awardco is Steve Sonnenberg.

How much funding does Awardco have?

Awardco raised $235M.

How many employees does Awardco have?

Awardco has 629 employees.

Where is Awardco headquarters?

Awardco is headquartered in Lindon, Utah, United States.

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Compare Awardco to the industry

Awardco operates across multiple industries. Browse revenue, funding, and growth data for Awardco in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Awardco Revenue 2024: $75.2M ARR, $1B Valuation