Bonusrevenue & funding
Employee Recognition SoftwareBoulder, ColoradoFounded 2012CEO Raphael Crawford-Marks
Bonus is an Employee Recognition Software company based in Boulder, founded in 2012.
- Customers
- 1.5K
Bonus revenue
Bonus has not published its revenue. GetLatka estimates it at about $13.4M a year (October 2024).
All 3 revenue readings, with sources
| As of | Revenue | Source |
|---|---|---|
| Jun 2019 | $3.6M | – |
| Dec 2023 | $8.8MEST. | GetLatka estimate |
| Oct 2024 | $13.4MEST. | GetLatka estimate |
– source not recorded
Bonus funding rounds & investors
Bonus has raised $11.2M across five rounds since 2014. The latest was a $7.2M funding round in May 2020.
| Date | Round | Raised |
|---|---|---|
| May 2020 | Funding round | $7.2M |
| Mar 2019 | Funding round | $1.5M |
| Jun 2017 | Funding round | $500K |
| Nov 2015 | Funding round | $1M |
| Oct 2014 | Funding round | $990K |
| Total raised | $11.2M |
Bonus competitors
Bonus competes most directly with Workhuman.
| Company | Revenue | Funding | Employees | Customers | Founded |
|---|---|---|---|---|---|
 Workhuman | $1.2B | $139.6M | 1,013 | 280 | 1999 |
| Bonus | $13.4M | $11.2M | 84 | 1.5K | 2012 |
Bonus CEO & employees
Raphael Crawford-Marks is CEO of Bonus. Bonus had 84 employees (December 2024, LinkedIn), up from 79 a year earlier.
- Debra SquyresChief Customer Officer & GM, Product Led Growth
- Radhika SamantChief Financial Officer
All 10 headcount readings, with sources
| As of | Employees | Source |
|---|---|---|
| Dec 2024 | 84 | |
| Oct 2024 | 85 | |
| Dec 2023 | 79 | |
| Dec 2022 | 114 | |
| Dec 2021 | 122 | |
| Dec 2020 | 59 | – |
| Jun 2020 | 57 | – |
| Dec 2019 | 45 | – |
| Jun 2019 | 30 | – |
| Dec 2018 | 27 | – |
Bonus FAQ
What is Bonus' revenue?
GetLatka estimates Bonus' revenue at about $13.4M a year (October 2024). The company hasn't published its own figure.
How much funding has Bonus raised?
Bonus has raised $11.2M across five funding rounds. The latest was a $7.2M funding round in May 2020.
How many employees does Bonus have?
Bonus had 84 employees in December 2024, according to LinkedIn.
Who is the CEO of Bonus?
Raphael Crawford-Marks is the CEO of Bonus.
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How this page is sourced
5 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.
Updated Sep 2, 2026Data disclaimerReport a correctionClaim this profileRun Bonus? Join the podcast