Madison Performance Group
2024 Revenue
$17.3M
Customers
5M
Funding
$0
YOY
71.6%
Avg ACV
$3
Team
88
Founded
1974
How Madison Performance Group CEO Alex Alaminos grew Madison Performance Group to $17.3M revenue and 5M customers in 2024.
The company primarily operates in the Software industry. Madison Performance Group was founded in 1974 and is headquartered in New York, NY. Similar Companies include BetterWorks and Kudos (employee recognition).
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Madison Performance Group Revenue
In 2024, Madison Performance Group's revenue reached $17.3M. The company previously reported $10.1M in 2023. Since its launch in 1974, Madison Performance Group has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2024 | Madison Performance Group Hit $17.3m revenue in October 2024 | |
| 2023 | Madison Performance Group Hit $10.1m revenue in October 2023 | |
| 2021 | Madison Performance Group Hit $8.2m revenue in April 2021 | |
| 1974 | Launched with $0 revenue |
Madison Performance Group Valuation, Funding Rounds
Madison Performance Group is a bootstrapped Employee Intranet Software startup. Founded in 1974, Madison Performance Group has grown to $17.3M in revenue without raising any venture capital or outside funding.
As a self-funded Employee Intranet Software SaaS company, Madison Performance Group has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|
Madison Performance Group Employees & Team Size
Madison Performance Group employs approximately 88 people as of 2026, up from 86 in 2023.
Madison Performance Group has 88 total employees in different roles and functions and 11 sales reps that carry a quota. They have 5M customers that rely on the company's solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 88 employees (December 2024) |
| 2024 | Reached 86 employees (October 2024) |
| 2023 | Reached 86 employees (October 2023) |
| 2022 | Reached 89 employees (October 2022) |
| 2021 | Reached 84 employees (December 2021) |
| 2021 | Reached 98 employees (April 2021) |
Founder / CEO
Alex Alaminos
As a global leader in Social Recognition, Madison’s business approach encompasses the totality of a company’s performance drivers and focuses on the individuals responsible for ultimate success– employees, sales and channel partners. Madison harnesses its groundbreaking, highly configurable, cloud-based Social Recognition Technology and leverages scientific principles and findings to guide desirable change of human behavior and elevate performance. Our performance and sales boosting methods coupled with powerful analytics and innovative solutions give management the power to purposefully engage an audience; measurably identify leadership traits; effectively motivate tangible potential; and sharply incent individuals. Applying scientific principle to performance and behavior, our offerings help clients do more by encouraging their audiences to be more. Transforming cultures within some of the world’s most recognizable brands, Madison provides clients with the competitive advantage required to succeed in today’s ever changing business environment.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
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| Advice for 20 year old self | - |
Customers
See how Madison Performance Group acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.
LockedFrequently Asked Questions about Madison Performance Group
What is Madison Performance Group's revenue?
Madison Performance Group generates $17.3M in revenue.
Who founded Madison Performance Group?
Madison Performance Group was founded by Alex Alaminos.
Who is the CEO of Madison Performance Group?
The CEO of Madison Performance Group is Alex Alaminos.
How much funding does Madison Performance Group have?
Madison Performance Group raised $0.
How many employees does Madison Performance Group have?
Madison Performance Group has 88 employees.
Where is Madison Performance Group headquarters?
Madison Performance Group is headquartered in New York, New York, United States.
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Compare Madison Performance Group to the industry
Madison Performance Group operates across multiple industries. Browse revenue, funding, and growth data for Madison Performance Group in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .