Brandwatch logo
Founded 2007

Brandwatch

2018 Revenue

$50.0M

YOY

Funding

$55.0M

Overview

About Brandwatch

Brandwatch is a social media monitoring company headquartered in Brighton, England.

Monthly Revenue

$4.2M

Total Expenses

$4.2M

=
Net Income

$0.0

Ebidta Margin

0.00%

+
YOY Growth

=
Rule of 40

0


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Brandwatch CEO Giles Palmer on 02/21/2018.

Watch the podcast


Headquarters

Church Street BrightonEnglandUnited Kingdom

Brandwatch Revenue vs Funding

$Funding$Revenue

Revenue

In 2018, Brandwatch revenue run rate hit $50.0M in revenue.

$50.0M

Funding History

Brandwatch has raised $55.0M.

Funding DateRoundTotalValuation
02/21/2018$55.0M

Customers

Brandwatch has 2K customers.

Lifetime Months

100

×
Monthly ARPU

$2.8K

=
Lifetime Dollars

$277.8K


Acquisition Cost

$28.0K

Average Annual Price

$33.3K

$0$33.3K10 month payback period024681012

Churn

Brandwatch has an annual churn rate of 12%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-12.00%

Annual Dollar Expansion

+12.00%

Net Revenue Retention

100.00%

Team

Employees

Brandwatch has 420 employees..

2018
DistributionQty

Other

420

Engineers

0

Quota Carrying

0

CEO/Founder

Giles Palmer

Giles Palmer is the founder and CEO of Brandwatch, a leading social intelligence company. Formerly of BSkyB, Giles started Brandwatch and since its launch in August 2007, it has grown to become one of the world’s leading social media analytics and listening companies. Giles’ goal for Brandwatch is to help organisations find and engage with online conversations that matter. This motivation has turned Brandwatch into a platform that gathers millions of online conversations every day and provides users with the tools to analyze them. This empowers brands and agencies to make smarter, data-driven business decisions. Brandwatch has developed a social listening and analytics offering, Brandwatch Analytics, and a social command center platform Brandwatch Vizia, which showcases real-time visualizations across enterprises. Currently, Brandwatch has over 1,000 customers including 30 of the Fortune 100 companies, and serves businesses across the globe, from FTSE100 companies to SMEs. Giles regularly speaks at social media conferences and serves on the Industrial Advisory Board for Sussex University as well as the Social Media Committee for the Chartered Institute of Public Relations.


CEO Q&A

What's your age?

48

Favorite online tool?

Google Docs

Favorite book?

Anti-Fragile

Favorite CEO?

Larry Paige

Advice for 20 year old self

Move to SF


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Frequently Asked Questions about Brandwatch

When was Brandwatch founded?

Brandwatch was founded in 2007.


Who is the CEO of Brandwatch?

The CEO of Brandwatch is Giles Palmer


How many employees does Brandwatch have?

Brandwatch has 420 employees.

How much revenue does Brandwatch generate?

Brandwatch generates $50.0M in revenue.


How much funding does Brandwatch have?

Brandwatch has raised $55.0M.


Where is Brandwatch headquarters?

Brandwatch is headquartered at Church Street BrightonEnglandUnited Kingdom

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