Latka logo
Digital Measures logo

Digital Measuresrevenue & acquisition

Business Intelligence SoftwareMilwaukee, WisconsinFounded 1999

Digital Measures was acquired by Watermark. See Watermark's profile →

Digital Measures is a Business Intelligence Software company based in Milwaukee, founded in 1999.

digitalmeasures.comLinkedInUpdated Aug 10, 2026
Annual revenue
$374.4K
Apr 2021
Owner
Watermark
Date not on record
Employees
10
Apr 2021

Digital Measures revenue

Digital Measures' annual revenue was $374.4K in April 2021, its last figure before Watermark bought it (source not recorded).

$0
$100K
$200K
$300K
$374.4K
2021
ReportedOne figure per year; a reported figure wins over an estimate
As ofRevenueSource
Apr 2021$374.4K–

– source not recorded

Who owns Digital Measures

Watermark owns Digital Measures. The date and price of the deal are not on record.

Digital Measures CEO, founders & employees

Matt Bartel founded Digital Measures in 1999 and led it as CEO. Digital Measures had 10 employees (April 2021).

0
3
5
8
10
10
2021
ReportedOne figure per year; a reported figure wins over an estimate

Team mix (Apr 2021): 4 engineers, 1 in sales, 1 in marketing

Digital Measures FAQ

What was Digital Measures' revenue?

Before Watermark bought it, Digital Measures' annual revenue was $374.4K in April 2021 (source not recorded).

Who owns Digital Measures?

Watermark owns Digital Measures.

How many employees does Digital Measures have?

Digital Measures had 10 employees in April 2021.

Who founded Digital Measures?

Matt Bartel founded Digital Measures in 1999.

How this page is sourced

Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Aug 10, 2026Data disclaimerReport a correctionClaim this profileRun Digital Measures? Join the podcast