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Finances Online is an online platform that publishes tips, hints, and materials on personal loans and credit management for American families who struggle with their budget to gain a better understanding on how money works. The platform covers a wide range of financial topics, including investment, savings, productivity, and frugal living. Additionally, it publishes guides and resources and visually enticing materials to help increase their readers money knowledge.Finances Online was founded in 2012 and is based in Chicago, Illinois, United States.
Last updated
In 2024, FinancesOnline's revenue reached $3.4M. The company previously reported $3M in 2023. Since its launch in 2012, FinancesOnline has shown consistent revenue growth.
FinancesOnline is a bootstrapped SaaS startup. Founded in 2012, FinancesOnline has grown to $3.4M in revenue without raising any venture capital or outside funding.
As a self-funded SaaS company, FinancesOnline has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
CEO
Sebastian Lambert is the founder of FinancesOnline.com. His company is the fastest growing business software discovery platform with over 2.2M monthly visitors. FinancesOnline is a web service that helps connect buyers and sellers of business software. It provides B2B Lead Generation Services to over 300 SMBs and large enterprises including: Oracle, Salesforce and Hubspot. It is estimated that FinancesOnline will be visited by more than 26M users in 2018. They will use our services to find and compare virtually any kind of business software ranging from small business solutions to enterprise-level software. In his free time he is an underwater archeologist and a rescue diver. He took active part in archeological expeditions to Guatemala, Croatia and Poland. Since 2018 he is the general sponsor of the Underwater Maya Project in Guatemala.
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FinancesOnline serves 2.5M customers.
FinancesOnline employs approximately 29 people as of 2026, including 1 sales reps that carry a quota. It serves 2.5M customers that rely on its solutions.
FinancesOnline generates an estimated $3.4M in annual revenue.
FinancesOnline was founded by Sebastian Lambert.
The CEO of FinancesOnline is Sebastian Lambert.
FinancesOnline is bootstrapped and has not raised outside funding.
FinancesOnline has 29 employees.
FinancesOnline is headquartered in Warsaw, Poland.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$3.4M(Est.)
Customers
2.5M
Funding
$0
Avg ACV
$1
Team
29
Founded
2012
| Year | Milestone | Source |
|---|---|---|
| 2024 | FinancesOnline Hit $3.4m revenue in October 2024 | Estimated |
| 2023 | FinancesOnline Hit $3m revenue in October 2023 | Estimated |
| 2021 | FinancesOnline Hit $2.7m revenue in April 2021 | |
| 2012 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 29 employees (October 2024) | |
| 2023 | Reached 29 employees (October 2023) | |
| 2022 | Reached 31 employees (October 2022) | |
| 2021 | Reached 31 employees (December 2021) | |
| 2021 | Reached 32 employees (April 2021) |
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