Funnel revenue hit $8M in 2024

Funnel generates revenue from 1200 customers


23-Klarabergsgatan, Stockholm, 111 21, Sweden

How did Latka collect this data?

Latka collected this data by interviewing Funnel CEO Fredrik Skantze on Aug 26, 2019

About Company RevenueFundingTeamFounder/CEOCustomersCEO Net Worth

How Funnel hit $8M revenue and 1.2K customers in 2019. is a marketing data platform that helps businesses automate their data collection, transformation, and reporting processes. It allows companies to gather data from various marketing and advertising sources, consolidate it in one place, and generate customizable reports and dashboards for analysis. aims to provide marketers with a streamlined and efficient way to manage and understand their marketing data.






2019 Revenue







Funnel Revenue

In 2019, Funnel revenue run rate hit $8M in revenue.

  • 2019

    Funnel hit $8M in revenue in 2019

  • 2017

    Funnel hit $2.2M in revenue in 2017

  • 2014

    Funnel launched in 2014 with $0 revenue

Funnel Funding History

  • 2021 Series C

    Funnel raised a Series C of in October, 2021

  • 2020 Series B

    Funnel raised a Series B of in January, 2020

  • 2019 Venture Round

    Funnel raised a Venture Round of in February, 2019

  • 2017 Series A

    Funnel raised a Series A of in September, 2017

  • 2013 Seed Round

    Funnel raised a Seed Round of in June, 2013

October, 12 2021 Series C
January, 17 2020 Series B
February, 25 2019 Venture Round
September, 19 2017 Series A
June, 12 2013 Seed Round


Funnel has 381 total employees and 39 sales reps that carry a quota. They have 1,200 customers an engineering team of 84 and a marketing team of 49.

Total team size 381
Engineer 84 (22%)
Sales 39 (10%)
Marketing 49 (13%)

Founder / CEO

Fredrik Skantze

Fredrik Skantze is the CEO and co-founder of Funnel which aggregates marketing data for some of the worlds leading advertisers. Prior to founding Funnel Fredrik led the team that developed the Qwaya Facebook Advertising Tool and co-founded the online ecommerce retailer Autoquake. He has also worked on the early mobile internet in Silicon Valley and designed industrial robots. Fredrik holds an MBA from Stanford and a masters degree in engineering from MIT.


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Funnel Executives

Name Position Working Email Personal Email
Fredrik Skantze CEO [email protected] -

Funnel Employees

Name Position Working Email Personal Email
Fredrik Skantze CEO [email protected] -

Frequently Asked Questions about Funnel

  • When was Funnel founded?

    Funnel was founded in 2014.

  • How much revenue does Funnel generate?

    Funnel generates $8M in revenue.

  • Who is the CEO of Funnel

    The CEO of Funnel is Fredrik Skantze.

  • How much funding does Funnel have?

    Funnel raised $134.2M.

  • How many employees does Funnel have?

    Funnel has 381 employees.

  • Where is Funnel headquarters?

    Funnel is headquartered at 23-Klarabergsgatan, Stockholm, 111 21, Sweden

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