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Greenrope revenue hit $2.1 million in 2023

Greenrope generates revenue from 3000 customers


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Latka collected this data by interviewing Greenrope CEO Lars Helgeson on 11/12/2018

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Greenrope

249 S Hwy 101, Suite 525, Solana Beach, California, 92075, United States

How Greenrope hit $2.1M revenue and 3K customers in 2023.

GreenRope.com is an all-in-one CRM and marketing automation platform designed for small and medium-sized businesses. With its comprehensive suite of tools, GreenRope.com enables businesses to manage their contacts, automate marketing campaigns, track sales activities, and provide exceptional customer service. The platform offers advanced features such as email marketing, event management, project management, and more, all integrated into a single, user-friendly interface. Trusted by businesses worldwide, GreenRope.com helps streamline operations, drive customer engagement, and achieve marketing success.

Founded

2008

Founded

Revenue

$2.1M

2022 Revenue

YOY
-----

YOY

Funding
$0.0

Funding


Greenrope Revenue

In 2022, Greenrope revenue run rate hit $2.1M in revenue.

  • 2020

    Greenrope hit $2.1M in revenue in 2020

  • 2019

    Greenrope hit $2.4M in revenue in 2019

  • 2018

    Greenrope hit $2.7M in revenue in 2018

  • 2008

    Greenrope launched in 2008 with $0 revenue

-11.00% ▼-12.00% ▼$2.7M$2.4M$2.1M

Greenrope Funding History

    FUNDING DATEROUNDAMOUNTVALUATION

    Team

    Greenrope has 17 total employees and 3 sales reps that carry a quota. They have 3000 customers an engineering team of 1 and a marketing team of 2

    20182019202120222023-9▼-5▼-16▼13▲
    DISTRIBUTIONQTY
    Total team size
    17
    Engineer
    1(6%)
    Sales
    3(18%)
    Marketing
    2(12%)

    CEO/Founder

    Lars Helgeson

    I started in the Internet Marketing space in 2000, when I co-founded one of the world's first email service providers, CoolerEmail. As a pioneer in responsible email marketing, we grew CoolerEmail into a global software company specializing in marketing communication with over 1,500 clients. In 2010, after spending several years designing and implementing a more comprehensive way to meet the needs of small and mid-sized businesses, I launched GreenRope, a cloud-based platform that simplifies and consolidates a company's sales, marketing, and operations. GreenRope currently provides technology solutions to over 3,000 companies worldwide. In 2017, I had the opportunity to write and publish, CRM For Dummies, part of the globally acclaimed "For Dummies" series of books. In the book, I cover strategies and tactics that help businesses design and implement a successful CRM strategy.

    Q&A

    What`s your age?

    48

    Favorite online tool?

    Capterra

    Favorite book?

    CRM for Dummies

    Favorite CEO?

    Elon Musk

    Advice for 20 year old self

    Be very careful who you get in business with


    Customers

    Greenrope has 3K customers.

    Lifetime Months

    100

    x

    Monthly ARPU

    $75

    =

    Lifetime Dollar

    $7.5K

    Acquisition Cost

    $800

    Average Annual Price

    $900

    $0$90011 month payback period024681012
    $0$90011 month payback period024681012

    Churn

    Greenrope has an annual churn rate of 12.00%.

    -100-500%50100

    Gross Annual Dollar Churn

    -12.00%

    Annual Dollar Expansion

    0.00%

    Net Revenue Retention

    100.00%


    $ Funding$ Revenue

    Greenrope Board of Directors

    NamePositionWorking EmailPersonal Email

    Greenrope Executives

    NamePositionWorking EmailPersonal Email
    Lars Helgeson CEOlars@greenrope.com-

    Greenrope Employees

    NamePositionWorking EmailPersonal Email
    Lars Helgeson CEOlars@greenrope.com-

    Frequently Asked Questions about Greenrope

    When was Greenrope founded?

    Greenrope was founded in 2008.

    How much revenue does Greenrope generate?

    Greenrope generates $2.1M in revenue.

    Who is the CEO of Greenrope?

    The CEO of Greenrope is Lars Helgeson.

    How much funding does Greenrope have?

    Greenrope raised $0.

    How many employees does Greenrope have?

    Greenrope has 17 employees.

    Where is Greenrope headquarters?

    Greenrope is headquartered in United States


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