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How GutCheck CEO Rob Wengel grew GutCheck to $19M revenue with a 49 person team in 2024.

Provider of an online qualitative market research platform designed to address business questions. The company's qualitative market research platform builds and deploys real-time applications that provide access to an audience for research purposes, reducing the amount of time it takes for businesses to obtain marketing research insights, enabling clients to access research expertise, agility, consumers and the power to progress at the speed of business.

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GutCheck Revenue

In 2024, GutCheck's revenue reached $19M. The company previously reported $9.9M in 2024. Since its launch in 2009, GutCheck has shown consistent revenue growth.

GutCheck Revenue GrowthReported revenue / ARR by year$0$4M$8M$12M$16M$20M200920112013201520172019202120232024$0$6M$19MSource: GetLatka.com
YearMilestone
2024GutCheck Hit $19m revenue in November 2024
2024GutCheck Hit $9.9m revenue in October 2024
2023GutCheck Hit $5.3m revenue in October 2023
2021GutCheck Hit $5.6m revenue in April 2021
2009Launched with $0 revenue

GutCheck Valuation, Funding Rounds

GutCheck has not publicly disclosed its valuation. The company has raised $23.5M in total funding to date.

GutCheck has raised $23.5M in total funding across 5 rounds, with its most recent round in 2020.

GutCheck Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$5M$10M$15M$20M$25M20092011201320152017201920202009 cumulative: $0 • 2009 Founded: $02010 cumulative: $2M • 2009 Founded: $0 • 2010 Funding round: $2M2013 cumulative: $6M • 2009 Founded: $0 • 2010 Funding round: $2M • 2013 Funding round: $4M2014 cumulative: $10M • 2009 Founded: $0 • 2010 Funding round: $2M • 2013 Funding round: $4M • 2014 Funding round: $4M2015 cumulative: $22M • 2009 Founded: $0 • 2010 Funding round: $2M • 2013 Funding round: $4M • 2014 Funding round: $4M • 2015 Funding round: $12M2020 cumulative: $24M • 2009 Founded: $0 • 2010 Funding round: $2M • 2013 Funding round: $4M • 2014 Funding round: $4M • 2015 Funding round: $12M • 2020 Funding round: $2M$24M2009 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold
2020Funding round$1.5M--
2015Funding round$12M--
2014Funding round$4M--
2013Funding round$4M--
2010Funding round$2M--

GutCheck Employees & Team Size

GutCheck employs approximately 49 people as of 2026, down from 67 in 2023.

GutCheck has 49 total employees in different roles and functions and 16 sales reps that carry a quota.

GutCheck Team GrowthReported headcount over time0255075100125200920112013201520172019202120232024004949Source: GetLatka.com
YearMilestone
2024Reached 49 employees (December 2024)
2024Reached 67 employees (October 2024)
2023Reached 67 employees (October 2023)
2022Reached 92 employees (October 2022)
2021Reached 86 employees (December 2021)
2021Reached 98 employees (April 2021)

Founder / CEO

Rob Wengel

Chief Executive Officer at GutCheck. Dynamic, multi-dimensional executive who drives P&L growth in Marketing Insights, Innovation, Big Data, and Analytics businesses. Lead Client Development teams to engage Fortune 500 companies to help solve their mission critical priorities. Strong balance of strategy development and commercial implementation skills driving significant value to organizations and clients. Deep expertise in Innovation best practices and the intersection with Experience and Brand strategy. Built with ~15 years of Marketing and Sales leadership in the CPG industry followed by ~15 years in Client and Practice leadership in Information & Analytic Services.

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Customers

We do not have customer count information for GutCheck yet.

Frequently Asked Questions about GutCheck

What is GutCheck's revenue?

GutCheck generates $19M in revenue.

Who founded GutCheck?

GutCheck was founded by Rob Wengel.

Who is the CEO of GutCheck?

The CEO of GutCheck is Rob Wengel.

How much funding does GutCheck have?

GutCheck raised $23.5M.

How many employees does GutCheck have?

GutCheck has 49 employees.

Where is GutCheck headquarters?

GutCheck is headquartered in Denver, Colorado, United States.

Compare GutCheck to the industry

GutCheck operates across multiple industries. Browse revenue, funding, and growth data for GutCheck in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

GutCheck Revenue 2024: $19M ARR, $23.5M Raised