- Revenue
- $125.2M
- Customers
- 300
- Year founded
- 2006
- Funding
- $61.7M
- Team size
- 137
Top 10 Audience Intelligence Platforms Companies (November 2026)
As of November 2026, Latka tracks 300 audience intelligence platforms companies. They have combined revenues of $2.3B and employ 17K people. They have raised $1.5B and serve 220.5M customers combined.
Every company below sells audience intelligence platforms to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
What Audience Intelligence Platforms Companies do
Audience Intelligence Platforms are specialized software solutions designed to help organizations understand their audiences by providing deep insights into demographics, behaviors, preferences, and motivations. These platforms collect and analyze data from various sources, allowing marketers and other professionals to tailor their strategies to engage more effectively with their target audiences. The primary use cases for Audience Intelligence Platforms include enhancing marketing strategies, informing product development, and improving customer engagement. Typical features include audience segmentation, predictive analytics, sentiment analysis, and reporting tools that enable users to visualize data insights. The platform is commonly utilized by marketing teams, brand strategists, product managers, and customer experience professionals who seek to leverage audience insights for data-driven decision-making.
- Companies
- 300
- Revenue
- $2.3B
- Funding
- $1.5B
- Employees
- 17K
Filters
Sorting: Highest -> Lowest
Top Audience Intelligence Platforms Companies by revenue
Showing 10 of 300 companies ranked by annual revenue.
- Revenue
- $82M
- Customers
- 400
- Year founded
- 2017
- Funding
- $129M
- Team size
- 310
3
Cadent
New York, NY, United States
Cadent ignites seamless connections between brands, publishers and consumers. Our advanced predictive models orchestrate advertising outcomes on any platform customers are on, across any media they consume, and at any stage of their journey. Through our transparent, enterprise-class platform that adapts in real time and connects with hundreds of partners, we drive measurable outcomes across every screen. Learn more at www.TheNewCadent.com.
- Revenue
- $80.2M
- Year founded
- 2005
- Team size
- 729
4
Equativ
Paris, Île-de-France, France
As the end-to-end global media platform powering attention, quality, and outcomes, we help advertisers and publishers drive real outcomes by combining premium inventory and audiences, advanced curation, and powerful ad tech across every channel. We focus on what truly matters in today’s attention economy: quality, engagement, and performance, all powered by a commitment to respectful, user-centric ad experiences. With a team of over 750 professionals across 20 countries, we combine global scale with deep local expertise. Reach out to learn more about our offerings and how we can help you achieve your advertising goals!
- Revenue
- $73.9M
- Year founded
- 2001
- Team size
- 672
5
MGID
Los Angeles, California, United States
Santa Monica-based MGID is one of the first native performance advertising platforms worldwide. Our platform serves thousands of publishers w/billions of news stories, all while delivering marketing solutions for advertisers that key into consumer interests without disrupting their online experience. MGID’s performance-driven approach ensures relevant, engaged and genuinely interested visitors to its customers’ websites, increasing traffic and revenue by maintaining the quality and relevance online users expect. Established in 2007, MGID has provided quality content distribution to lifestyle and entertainment publishers globally.
- Revenue
- $70M
- Year founded
- 2008
- Team size
- 636
6
CreatorIQ
Culver City, California, United States
CreatorIQ's Intelligence Cloud enables intelligent creator discovery, streamlines end-to-end workflow, ensures brand safety, and drives meaningful measurement. Airbnb, CVS, Dell, Disney, H&M, Mattel, Salesforce, Target, and Unilever utilize our platform to drive real business results and set global measurement standards across their storytelling ecosystems. CreatorIQ is headquartered in Los Angeles with offices in New York, Chicago, and London. Recently rated #16 fastest growing software company by G2.
- Revenue
- $68M
- Customers
- 300
- Year founded
- 2014
- Funding
- $80.8M
- Team size
- 338
7
GumGum
Santa Monica, California, United States
GumGum is the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions. We champion effective advertising that uplifts and respects consumers. Our proprietary Contextual, Attention, and Creative solutions create the perfect match between a brand and a consumer in the right moment and mindset. Founded in 2008, GumGum is headquartered in Santa Monica, California, and operates in 19+ markets.
- Revenue
- $60.7M
- Year founded
- 2008
- Funding
- $133.8M
- Team size
- 552
- Revenue
- $56.4M
- Customers
- 4.8K
- Year founded
- 2005
- Team size
- 513
9
Ranker
Los Angeles, California, United States
Provider of a consumer engagement platform designed to deliver insights about audiences and brands. The company's platform facilitates opinion-votes across thousands of granular lists and generates a data set of associations among opinions by offering advertising opportunities in display, branded and sponsored video, mobile and social media amplification, enabling brands and companies to micro-target ads and get opinion-based crowd-sourced rankings.
- Revenue
- $53.5M
- Customers
- 40M
- Year founded
- 2009
- Funding
- $5.1M
- Team size
- 244
10
Quantcast
San Francisco, California, United States
Quantcast is a provider of an open internet ratings services. The company offers media measurement services that enable advertisers to view audience reports on various websites and services. It also ranks various web properties based on the ability to deliver target audience. It serves marketers, publishers and agencies. It was founded in 2006 and is headquartered in Atlanta, Georgia. The company seeks to strengthen and expand the company's core business through acquisitions.
- Revenue
- $52.9M
- Customers
- 200K
- Year founded
- 2006
- Funding
- $65.3M
- Team size
- 476
Frequently asked questions about Audience Intelligence Platforms Companies
How many audience intelligence platforms companies are there?
Latka tracks 300 audience intelligence platforms companies with reported revenue. Together they generate $2.3B in annual revenue and employ 17K people.
Which audience intelligence platforms company is the largest?
Lotame is the largest, with $125.2M in annual revenue, founded in 2006.
How much revenue does a typical audience intelligence platforms company make?
The average audience intelligence platforms company in this list makes $7.5M a year, across 300 companies with reported revenue. They serve 220.5M customers combined.
Who are the leading Audience Intelligence platforms vendors?
Ranked by annual revenue, the leaders are Lotame, Suzy, Cadent, Equativ and MGID.
How much funding have audience intelligence platforms companies raised?
The 300 audience intelligence platforms companies tracked here have raised $1.5B in disclosed funding between them.
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Inclusion Criteria
- Must provide tools for collecting and analyzing audience data - Must offer insights into audience demographics and behaviors - Must include features for audience segmentation and targeting - Must facilitate data visualization to aid in decision-making - Must support integrations with other marketing and analytics tools - Not just focus on generic data; must also deliver actionable insights for specific marketing strategies - Must cater to professionals in marketing, product development, and customer engagement