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User Research SoftwareNew YorkFounded 2018CEO Lindsey Allard

PlaybookUX is an end-to-end user testing software. Watch videos of people interacting with your website, prototype, designs and more. Conduct both moderated and unmoderated research.

playbookux.comLinkedInUpdated Oct 30, 2026
Annual revenue
$6.5M
Oct 2024EST
Employees
47
Dec 2024
Customers
300

PlaybookUX revenue

PlaybookUX has not published its revenue. GetLatka estimates it at about $6.5M a year (October 2024).

$0
$2M
$4M
$6M
$0
–
$1.3M
–
$3.2M
$6.5M
20182019–202021202220232024
ReportedEstimateFounded 2018 at $0; every reading has its own bar
All 3 revenue readings, with sources
As ofRevenueSource
Apr 2021$1.3M–
Oct 2023$3.2MESTGetLatka estimate
Oct 2024$6.5MESTGetLatka estimate

– source not recorded

PlaybookUX CEO, founders & employees

Lindsey Allard founded PlaybookUX in 2018 and runs it as CEO. PlaybookUX had 47 employees (December 2024, LinkedIn), up from 32 a year earlier.

0
20
40
15
19
32
47
2021202220232024
ReportedOne figure per year; a reported figure wins over an estimate
All 6 headcount readings, with sources
As ofEmployeesSource
Dec 202447LinkedIn
Oct 202432LinkedIn
Oct 202332LinkedIn
Oct 202219LinkedIn
Dec 202115LinkedIn
Apr 20213–

PlaybookUX FAQ

What is PlaybookUX's revenue?

GetLatka estimates PlaybookUX's revenue at about $6.5M a year (October 2024). The company hasn't published its own figure.

How many employees does PlaybookUX have?

PlaybookUX had 47 employees in December 2024, according to LinkedIn.

Who is the CEO of PlaybookUX?

Lindsey Allard is the CEO of PlaybookUX and founded the company in 2018.

Who founded PlaybookUX?

Lindsey Allard founded PlaybookUX in 2018.

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How this page is sourced

5 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice.

Updated Oct 30, 2026Data disclaimerReport a correctionClaim this profileRun PlaybookUX? Join the podcast