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How Herow CEO Laetitia Anthoine grew to $943.2K revenue with a 20 person team in 2021.

Developer of a contextual engagement platform intended to foster better app experiences for mobile users. The company's platform is based on geofencing and machine learning that administers the associated contextual mobile content operating smart city space, providing cities with the infrastructure required to distribute real-time information about transport and local news, enabling marketers and developers to understand where their app is being used, create user segments based on real-world moments and behaviors, and improve mobile engagement.

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Herow Revenue

In 2021, Herow's revenue reached $943.2K. Since its launch in 2007, Herow has shown consistent revenue growth.

Herow Revenue GrowthReported revenue / ARR over time$0$200K$400K$600K$800K$1M20072009201120132015201720192021$0$943KSource: GetLatka.com
YearMilestoneQuote
2021Herow Hit $943.2k revenue in April 2021
2007Launched with $0 revenue

Herow Valuation, Funding Rounds

Herow's most recent disclosed valuation is $2.8M.

Herow is a bootstrapped AI & Machine Learning Operationalization (MLOps) Software startup. Founded in 2007, Herow has grown to $943.2K in revenue without raising any venture capital or outside funding.

As a self-funded AI & Machine Learning Operationalization (MLOps) Software SaaS company, Herow has built its business with no outside investment.

Herow Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12007Source: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founder / CEO

Laetitia Anthoine

She is passionate about developing new businesses and engaging the company’s stakeholders – shareholders, team members, partners and customers – with the culture and the vision of the company. Since January 2021, she is the Managing Director of ALTAVIA Corporate Ventures. She is based in Paris and lived in the US from 2015 to 2020. In 2007, she founded Connecthings / Herow, an innovative fast growing SAAS Location Intelligence Platform for mobile apps based on AI. In March 2020 the company was acquired by Xerys. She served as board member at INRIA and act as a mentor for the CNRS Innovation Rise program. She have a Master of Engineering in Computer Sciences from CentraleSupelec and a Certificate in Business Strategy and Innovation from the Stanford University Graduate School of Business.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for Herow yet.

Herow Employees & Team Size

Herow employs approximately 20 people as of 2026.

Herow Team GrowthReported headcount over time051015202520072009201120132015201720192021002020Source: GetLatka.com
YearMilestone
2021Reached 20 employees (April 2021)

Frequently Asked Questions about Herow

What is Herow's revenue?

Herow generates $943.2K in revenue.

Who founded Herow?

Herow was founded by Laetitia Anthoine.

Who is the CEO of Herow?

The CEO of Herow is Laetitia Anthoine.

How much funding does Herow have?

Herow raised $0.

How many employees does Herow have?

Herow has 20 employees.

Where is Herow headquarters?

Herow is headquartered in Paris, Ile-de-france, France.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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Herow Revenue 2021: $943.2K ARR, $2.8M Valuation