Valuation
$2.8M
2024 Revenue
$936.7K
Funding
$0
YOY
7.7%
Team
6
Founded
2012
How StoreDNA CEO Martin Birač grew StoreDNA to $936.7K revenue with a 6 person team in 2024.
Developer of a behavioural business intelligence platform designed to track consumer behavior and measure the engagement between shoppers and products. The company's platform offers an AI-powered integrated augmented reality advertising device for generating actionable insights based on shoppers' behaviour and uses intelligent in-store technologies collecting customer behavioral data and blending it with store economics, enabling retail groups to maximize the gains from their store assets along every step of the shopping journey while improving on operational efficiency, customer spend and bottom line growth.
Last updated
StoreDNA Revenue
In 2024, StoreDNA's revenue reached $936.7K. The company previously reported $869.6K in 2023. Since its launch in 2012, StoreDNA has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2024 | StoreDNA Hit $936.7k revenue in October 2024 | |
| 2023 | StoreDNA Hit $869.6k revenue in December 2023 | |
| 2021 | StoreDNA Hit $823.5k revenue in April 2021 | |
| 2012 | Launched with $0 revenue |
StoreDNA Valuation, Funding Rounds
StoreDNA's most recent disclosed valuation is $2.8M.
StoreDNA is a bootstrapped Data Science and Machine Learning Platforms startup. Founded in 2012, StoreDNA has grown to $936.7K in revenue without raising any venture capital or outside funding.
As a self-funded Data Science and Machine Learning Platforms SaaS company, StoreDNA has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|
Founder / CEO
Martin Birač
Martin Birač is listed as Founder / CEO at StoreDNA.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for StoreDNA yet.
StoreDNA Employees & Team Size
StoreDNA employs approximately 6 people as of 2026, down from 7 in 2023, including 32 sales reps that carry a quota.
| Year | Milestone |
|---|---|
| 2024 | Reached 6 employees (October 2024) |
| 2023 | Reached 7 employees (December 2023) |
| 2022 | Reached 8 employees (December 2022) |
| 2021 | Reached 8 employees (December 2021) |
| 2021 | Reached 12 employees (April 2021) |
Frequently Asked Questions about StoreDNA
What is StoreDNA's revenue?
StoreDNA generates $936.7K in revenue.
Who founded StoreDNA?
StoreDNA was founded by Martin Birač.
Who is the CEO of StoreDNA?
The CEO of StoreDNA is Martin Birač.
How much funding does StoreDNA have?
StoreDNA raised $0.
How many employees does StoreDNA have?
StoreDNA has 6 employees.
Where is StoreDNA headquarters?
StoreDNA is headquartered in Amsterdam, Noord-holland, Netherlands.
Compare StoreDNA to the industry
StoreDNA operates across multiple industries. Browse revenue, funding, and growth data for StoreDNA in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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