2024 Revenue
$3.3M
Funding
$8.2M
YOY
32.4%
Team
33
Founded
2016
How Hullabalook CEO Bryony Elliott grew to $3.3M revenue with a 33 person team in 2024.
Provider of a product discovery plugin for e-Commerce retailers intended to make finding products to buy faster and easier. The company provides a visual discovery engine for product retailers which uses analytical techniques to help them visualize manufacturer product descriptions, enabling customers to find the right product for them as quickly and easily as possible.
Last updated
Hullabalook Revenue
In 2024, Hullabalook's revenue reached $3.3M. The company previously reported $2.5M in 2023. Since its launch in 2016, Hullabalook has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2024 | Hullabalook Hit $3.3m revenue in October 2024 | |
| 2023 | Hullabalook Hit $2.5m revenue in November 2023 | |
| 2022 | Hullabalook Hit $1.9m revenue in November 2022 | |
| 2021 | Hullabalook Hit $1.7m revenue in December 2021 | |
| 2020 | Hullabalook Hit $653.5k revenue in December 2020 | |
| 2016 | Launched with $0 revenue |
Hullabalook Valuation, Funding Rounds
Hullabalook has not publicly disclosed its valuation. The company has raised $8.2M in total funding to date.
Hullabalook has raised $8.2M in total funding across 1 round, most recently a $8.2M Series A round in 2022.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|---|---|---|---|---|
| 2022 | Series A | $8.2M | - | - |
Founder / CEO
Bryony Elliott
CEO
Hullabalook was founded by Bryony Elliott and Barny Darby in 2015. Bryony and Barny have collectively spent decades helping some of the largest organisations in the world interpret, analyse and visualise complex data.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Hullabalook yet.
Hullabalook Employees & Team Size
Hullabalook employs approximately 33 people as of 2026, including 6 sales reps that carry a quota.
| Year | Milestone |
|---|---|
| 2024 | Reached 33 employees (October 2024) |
| 2023 | Reached 33 employees (November 2023) |
| 2022 | Reached 31 employees (November 2022) |
| 2022 | Reached 31 employees (February 2022) |
| 2021 | Reached 29 employees (November 2021) |
| 2021 | Reached 29 employees (April 2021) |
| 2020 | Reached 23 employees (November 2020) |
Frequently Asked Questions about Hullabalook
What is Hullabalook's revenue?
Hullabalook generates an estimated $3.3M in annual revenue.
Who founded Hullabalook?
Hullabalook was founded by Bryony Elliott.
Who is the CEO of Hullabalook?
The CEO of Hullabalook is Bryony Elliott.
How much funding does Hullabalook have?
Hullabalook raised $8.2M across 1 round.
How many employees does Hullabalook have?
Hullabalook has 33 employees.
Where is Hullabalook headquarters?
Hullabalook is headquartered in Mexico City, Mexico.
Compare Hullabalook to the industry
Hullabalook operates across multiple industries. Browse revenue, funding, and growth data for Hullabalook in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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