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Top 2 Audience Intelligence Platforms Companies $100M+ Revenue (August 2026)

As of August 2026, Latka tracks 2 audience intelligence platforms companies with $100M+ in annual revenue. They have combined revenues of $338.7M and employ 2.1K people. They have raised $61.7M and serve 300 customers combined.

Every company below sells audience intelligence platforms to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.

What Audience Intelligence Platforms Companies do

Audience Intelligence Platforms are specialized software solutions designed to help organizations understand their audiences by providing deep insights into demographics, behaviors, preferences, and motivations. These platforms collect and analyze data from various sources, allowing marketers and other professionals to tailor their strategies to engage more effectively with their target audiences. The primary use cases for Audience Intelligence Platforms include enhancing marketing strategies, informing product development, and improving customer engagement. Typical features include audience segmentation, predictive analytics, sentiment analysis, and reporting tools that enable users to visualize data insights. The platform is commonly utilized by marketing teams, brand strategists, product managers, and customer experience professionals who seek to leverage audience insights for data-driven decision-making.

Companies
2
Revenue
$338.7M
Funding
$61.7M
Employees
2.1K

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Top Audience Intelligence Platforms Companies $100M+ Revenue

Showing 2 of 2 companies ranked by annual revenue.

1Zeta Global logo
Zeta Global

New York, New York, United States

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.

Revenue
$213.5M
Year founded
2007
Team size
1.9K
2Lotame logo
Lotame

Columbia, Maryland, United States

Data management platform for audience targeting

Revenue
$125.2M
Customers
300
Year founded
2006
Funding
$61.7M
Team size
137

Frequently asked questions about Audience Intelligence Platforms Companies $100M+ Revenue

How many audience intelligence platforms companies with $100M+ in annual revenue are there?

Latka tracks 2 audience intelligence platforms companies with $100M+ in annual revenue. Together they generate $338.7M in annual revenue and employ 2.1K people.

Which audience intelligence platforms company with $100M+ in annual revenue is the largest?

Zeta Global is the largest, with $213.5M in annual revenue, founded in 2007.

How much revenue does a typical audience intelligence platforms company with $100M+ in annual revenue make?

The average audience intelligence platforms company in this list makes $169.3M a year, across 2 companies with reported revenue. They serve 300 customers combined.

Who are the leading Audience Intelligence platforms vendors with $100M+ in annual revenue?

Ranked by annual revenue, the leaders are Zeta Global and Lotame.

How much funding have audience intelligence platforms companies with $100M+ in annual revenue raised?

The 2 audience intelligence platforms companies with $100M+ in annual revenue tracked here have raised $61.7M in disclosed funding between them.

Related Marketing Software categories

All Marketing Software SaaS categoriesEvery category we track inside Marketing Software, each ranked by revenue.Browse every SaaS industryThe full A-Z of SaaS categories Latka tracks, from Audience Intelligence to everything else.

Inclusion Criteria

- Must provide tools for collecting and analyzing audience data - Must offer insights into audience demographics and behaviors - Must include features for audience segmentation and targeting - Must facilitate data visualization to aid in decision-making - Must support integrations with other marketing and analytics tools - Not just focus on generic data; must also deliver actionable insights for specific marketing strategies - Must cater to professionals in marketing, product development, and customer engagement